Wisepreneurs | Independent Professionals Building Practice on Their Own Terms
The Wisepreneurs Podcast features conversations with experienced professionals, authors, academics, and consultants about building sustainable practice on their own terms.
Hosted by Nigel Rawlins, the show explores how experienced independent professionals position accumulated expertise, work with AI tools, and use the cognitive advantages that come with decades of professional experience.
Topics include positioning, professional transitions, cognitive vitality, relational branding, and the changing nature of knowledge work.
New episodes fortnightly. 90+ episodes.
Transcripts and more: wisepreneurs.au
Connect on LinkedIn: linkedin.com/in/nigelrawlins
Subscribe to The Wisepreneur newsletter: wisepreneurs.com.au/newsletter
Field guides for independent professionals, short workbooks and self-assessments that give you an honest reading of what you are working with: wisepreneurs.com.au/field-guides
Wisepreneurs | Independent Professionals Building Practice on Their Own Terms
Mark Trinham Sustainable Creative Practice: 30 Years of Independent Work Without Business Training
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Thirty years of full-time independent practice, booked 18 months ahead, with no formal business training. Artist Mark Trinham offers one of the most practical case studies on the Wisepreneurs Podcast for how accumulated expertise becomes sustainable revenue when you learn to position it as premium capability.
Mark moved from illustration and graphic design into public art and large-scale sculpture, developing a business model through trial and decades of learning when to say yes and when to say no.
His collaboration company amplifies rather than dilutes his creative voice, and his positioning around environmental connection and place-based storytelling commands premium rates from clients who seek him out rather than the other way around.
The conversation covers pricing without business training, how collaboration creates revenue stability for independent practitioners, and why Mark is now creating space for fine art practice after 30 years of commissioned work.
This is not a motivational interview about following your passion. It is practical insight into what it takes to build recognised expertise, navigate pricing on your own terms, and sustain independent creative work across several decades.
Wisepreneurs explores how women over 50 monetize expertise and build sustainable solopreneur practice.
Projects & Artworks:
- Torquay Mosaic Sundial (1995) - Mark's first public art project
- Diamantina Shire Land Art, near Betoota
- Wildlife Collector Cards Project (2009-2014)
Publications:
- Bush Tails, The Quest by Ali Cork, illustrated by Mark Trinham
Music:
- Moonah (band) 5th CD "Ghost Country"
- Lucy and The Night Sky - Mark & his Moonah bandmates as supporting musicians.
- Nightjar Independent Arts Festival
Contact & Portfolio:
- Instagram: @marktrinham - Mark's primary platform for current work updates and posts
- Facebook:
- Website: marktrinham.com.au (currently under development/updating
Mark also mentioned owning property in Northern New South Wales rainforest where he's building a dedicated art studio for fine art exploration and experimental work.
Connect with Nigel Rawlins
Website: https://wisepreneurs.com.au/
LinkedIn: https://www.linkedin.com/in/nigelrawlins/
Free assessments for independent professionals: https://wisepreneurs.com.au/field-guides/
The Wisepreneur newsletter, practical thinking for experienced independent professionals, every Tuesday: https://wisepreneurs.com.au/newsletter
Support the show: https://www.buzzsprout.com/2311675/supporters/new
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