The Omnichannel Roundtable

Welcome to The Omnichannel Roundtable, the essential podcast for industry leaders and innovators in the CPG space. Join hosts Bryan Alston and Yemeni Mesa, seasoned veterans in e-commerce and retail strategy, as they dissect the strategies of thriving in both brick-and-mortar and digital marketplaces.

Each episode serves up in-depth discussions and tactical insights aimed at one goal: helping excellent founders and products win in store and online. From unearthing the secrets of getting more doors to decoding the algorithms of digital marketing, "The Omnichannel Roundtable" promises to equip you with the knowledge to navigate the complexities of the modern retail landscape.

Learn from Yemeni (former Chief Sales Officer for Quest Nutrition) and Bryan (a 2x Inc5000 CMO, who led brand launches for Magic Spoon and Our Place) as they share decades-worth of insights from themselves, as well as esteemed guests who have conquered CPG and bridged the gap from DTC to retail.

Whether you're a CPG startup on the verge of disruption or an established brand poised for expansion, "The Omnichannel Roundtable" is your catalyst for transformation.

Welcome to your seat at the table, now let's talk shop. Subscribe and join the conversation!

Contributors

Co-host

Bryan Alston

Bryan is the co-founder and Managing Partner of Brand Castle growth partners, an omnichannel retail broker for CPG brands.

2x Inc5000 CMO with 13 years of innovative retail and digital marketing leadership
Led brand launches for Magic Spoon, Our Place, Clove, Sondors eBikes and dozens more
Most recently was CMO of Greater Than (2022 Inc5000 #198, #1 hydration brand), a brand he pivoted from Crossfit sports drink to become a leading electrolyte drink for breastfeeding moms
Greater Than also hit #318 on the 2023 Inc5000 list, #2 hydration brand
Graduate of the Gap Inc. Rotational Management Program, later leading a $130m women's category for Gap.com

A graduate of Dartmouth College, Bryan was a coxswain on the varsity men's rowing team, winning silver at the 2011 Eastern Sprints regional championship and bronze at IRA nationals.

https://www.linkedin.com/in/bralston