Soapbox
Welcome to our very own podcast sessions where the three directors of Ice Blue Sky get on their collective Soapbox to talk about all the pressing issues around B2B business growth. Covering ABM, Lead Generation and Sales & Channel Enablement strategies, there’s a lot to discuss!
You can find us on Spotify, LinkedIn, and YouTube. Tell us what you want to hear; we might just invite you on for a chat!
Soapbox
Episode 9 - The realities of being a CRO
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Ice.Blue.Sky
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Season 1
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Episode 9
A relatively new term, this job role has a myriad of both possibilities and interpretations. Here we chat with Chris Muir, CRO of Prospoke, a Netsuite partner, on what's involved, what you need to consider and how to make the role a reality.