Accidental CEO Podcast
Dive into the heart of creativity and business with the Accidental CEO Podcast, your go-to audio hangout for turning passion into a thriving business. Hosted by Nata Salvatori, a seasoned wedding photographer and savvy business educator, this podcast peels back the curtain on the accidental journey from creative professional to CEO. Whether you stumbled upon the role of entrepreneur or have always dreamt of leading your own venture, this podcast is crafted for you.
Each episode is a blend of inspiring stories, practical strategies, and real-world advice to navigate the complexities of running a creative business. From building a brand that resonates with your ideal clients to mastering the art of sustainable growth, Nata and a roster of guest experts offer insights into making the leap from creative to CEO not just possible, but profitable and fulfilling.
The Accidental CEO Podcast is more than just a podcast; it's a community of creative minds eager to transform their accidental titles into intentional successes. So, if you're passionate about what you do but unsure how to fall in love with the business side of things, let Nata guide you. Subscribe to the Accidental CEO Podcast and join a vibrant community of creative entrepreneurs ready to make their mark on the business world. Together, let's turn your passion project into your success story.
Connect with Nata:
accidentalceopod.com
instagram.com/accidentalceopod
Accidental CEO Podcast
62: SEO for Creatives: How to attract your dream client—without relying on Instagram
This week on The Accidental CEO Podcast, we sit down with Roy Serafin—wedding photographer turned SEO strategist and CEO of Story and Community. Roy's story is anything but linear, but it’s packed with gold for any creative who wants to stop chasing clients and start attracting them.
We talk about:
- Quitting the 9–5 grind after one emotional moment at a wedding
- How blogging (yes, blogging!) became Roy’s secret weapon
- What AI can’t do for your website—and what you must do instead
- Turning SEO from boring tech talk into a freedom engine for creatives
If you’ve ever felt stuck on the social media hamster wheel, this episode is your permission slip to build a smarter, more sustainable client funnel.
🎧 Tune in now to learn how Roy helps creatives grow their reach—without burning out.
Connect with Roy Serafin