Accidental CEO Podcast
Dive into the heart of creativity and business with the Accidental CEO Podcast, your go-to audio hangout for turning passion into a thriving business. Hosted by Nata Salvatori, a seasoned wedding photographer and savvy business educator, this podcast peels back the curtain on the accidental journey from creative professional to CEO. Whether you stumbled upon the role of entrepreneur or have always dreamt of leading your own venture, this podcast is crafted for you.
Each episode is a blend of inspiring stories, practical strategies, and real-world advice to navigate the complexities of running a creative business. From building a brand that resonates with your ideal clients to mastering the art of sustainable growth, Nata and a roster of guest experts offer insights into making the leap from creative to CEO not just possible, but profitable and fulfilling.
The Accidental CEO Podcast is more than just a podcast; it's a community of creative minds eager to transform their accidental titles into intentional successes. So, if you're passionate about what you do but unsure how to fall in love with the business side of things, let Nata guide you. Subscribe to the Accidental CEO Podcast and join a vibrant community of creative entrepreneurs ready to make their mark on the business world. Together, let's turn your passion project into your success story.
Connect with Nata:
accidentalceopod.com
instagram.com/accidentalceopod
Accidental CEO Podcast
63: Making Marketing Simple, Fun, and Profitable Again
If marketing feels like a chore, you're not alone — and today's guest has the solution.
On this episode of The Accidental CEO Podcast, Nata Salvatori chats with Chris Burns, marketing expert, coach, and co-founder of Hustle Leaders. Chris has helped businesses double their revenue without doubling their stress — and today he shares exactly how.
You'll learn:
- Why complicated marketing strategies almost always backfire
- How to simplify your plan so you actually enjoy executing it
- Practical tips to avoid burnout while building a strong brand presence
- The right way to use social media to connect with your audience
- How to reframe "failure" and "slow growth" in a healthier, more sustainable way
Chris also reveals the story behind his new book, "Marketing So Easy, It's Fun Again," and how adopting a simpler framework helped both him and his clients get real, consistent results.
Whether you're a solopreneur, small business owner, or marketing team leader, this episode is packed with tools and mindset shifts you can use right away.
Listen now and rediscover the FUN in marketing.