Accidental CEO Podcast
The Accidental CEO Podcast is where high-performing entrepreneurs come to scale beyond themselves.
Hosted by Nata Salvatori—business coach, multi-business owner, and identity-shifter-in-chief—this show is your space to evolve from over-involved operator to embodied CEO. You won’t find hustle hype or beginner tips here. This is about real leadership, strategic freedom, and the inner work it takes to grow a business that no longer runs on your burnout.
Each episode blends sharp strategy with emotional intelligence to help you delegate with trust, lead with clarity, and reclaim your time without sacrificing results. Whether you're managing a team or realizing you're still doing too much alone, this podcast is your call forward.
This isn’t just business advice. It’s identity work for entrepreneurs who are too experienced to still be this exhausted—and too ambitious to stay stuck.
Subscribe now and join a community of intentional leaders building scalable success, one powerful decision at a time.
Connect with Nata:
http://accidentalceo.co
instagram.com/accidentalceo.co
Accidental CEO Podcast
65: Quit Your 9–5, Build Your Brand
What happens when you leave the comfort of a steady job to bet entirely on yourself? In this powerful episode, Nata Salvatori sits down with Sam Cordry, founder of Cordry Creative, to talk about the messy, magical process of becoming your own boss—and how to build a brand that actually reflects who you are.
Sam shares her journey from employee to entrepreneur, including the mindset hurdles no one warns you about, the most common branding mistakes she sees business owners make, and why storytelling is the most underused (yet powerful) marketing tool.
Plus, Sam shares:
- How your gut is a legit business tool
- Where entrepreneurs often get stuck when defining their brand
- The often-ignored UX mistake that hurts your credibility
- Why being protective of your business idea isn't a bad thing
Whether you’re in the early stages of your business or ready to level up, this episode is packed with real talk and actionable strategies for creative entrepreneurs who want to do things their way—and succeed.
Links:
- Sam’s Website: https://www.cordrycreative.com/
- Follow Sam on IG: @samcordry
- Learn more about Nata’s coaching: http://accidentalceo.co/coaching
Subscribe, leave a review, and share with a friend who needs this reminder: Your story matters. Use it.