
Accidental CEO Podcast
The Accidental CEO Podcast is where high-performing entrepreneurs come to scale beyond themselves.
Hosted by Nata Salvatori—business coach, multi-business owner, and identity-shifter-in-chief—this show is your space to evolve from over-involved operator to embodied CEO. You won’t find hustle hype or beginner tips here. This is about real leadership, strategic freedom, and the inner work it takes to grow a business that no longer runs on your burnout.
Each episode blends sharp strategy with emotional intelligence to help you delegate with trust, lead with clarity, and reclaim your time without sacrificing results. Whether you're managing a team or realizing you're still doing too much alone, this podcast is your call forward.
This isn’t just business advice. It’s identity work for entrepreneurs who are too experienced to still be this exhausted—and too ambitious to stay stuck.
Subscribe now and join a community of intentional leaders building scalable success, one powerful decision at a time.
Connect with Nata:
http://accidentalceo.co
instagram.com/accidentalceo.co
Accidental CEO Podcast
67: From Burnout to Breakthrough: Shaun Gordon’s Journey to Building KISS Books
What if selling wasn’t sleazy—and money wasn’t the enemy? In this episode, Shaun Gordon of Kiss Books rewrites the rulebook for photographers who want more than just pretty pictures. From his early days of entrepreneurship to becoming a successful wedding photographer and founder, Shaun shares how shifting your mindset and serving with intention can radically transform your business.
We cover why client experience is everything, how printed products deliver emotional ROI, and the psychology of selling without manipulation. If you’ve ever struggled with pricing your work, felt like you were pushing too hard, or wondered how to stand out in a saturated market, this one’s for you.
Get ready to rewire your thinking around sales, service, and success.
Takeaways:
- Storytelling > Sales pitches
- Serve first, sell naturally
- Printed products create lasting emotional impact
- Money is a means, not the end
Connect with Shaun Gordon and Kiss Books: