Accidental CEO Podcast
The Accidental CEO Podcast is where high-performing entrepreneurs come to scale beyond themselves.
Hosted by Nata Salvatori—business coach, multi-business owner, and identity-shifter-in-chief—this show is your space to evolve from over-involved operator to embodied CEO. You won’t find hustle hype or beginner tips here. This is about real leadership, strategic freedom, and the inner work it takes to grow a business that no longer runs on your burnout.
Each episode blends sharp strategy with emotional intelligence to help you delegate with trust, lead with clarity, and reclaim your time without sacrificing results. Whether you're managing a team or realizing you're still doing too much alone, this podcast is your call forward.
This isn’t just business advice. It’s identity work for entrepreneurs who are too experienced to still be this exhausted—and too ambitious to stay stuck.
Subscribe now and join a community of intentional leaders building scalable success, one powerful decision at a time.
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http://accidentalceo.co
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Accidental CEO Podcast
112: Subconscious Identity Is Running Your Business (And Burning You Out) with Mindi Huebner
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What if the thing slowing down your business growth isn’t your strategy, your offers, or your calendar… but the identity running the show underneath all of it?
In this episode, I’m joined by my “airport friend” Mindi Huebner for a conversation that every high-achieving business owner needs to hear. We’re talking about burnout, over-responsibility, self-worth, subconscious patterns, and why so many smart women keep doing everything “right” but still feel stuck, exhausted, or weirdly resistant to the next level.
Mindi breaks down the four survival identities she sees most often in CEOs, from the woman who believes control equals safety to the one who ties performance to worthiness. We also talk about why mindset work doesn’t always create change, how your subconscious drives most of your daily choices, and what it actually looks like to become the version of you your next phase of business requires.
This one is packed with truth bombs, practical shifts, and the kind of insight that makes you stop mid-walk and go, “Well… damn.”
In this episode, we cover:
- The identity patterns that keep ambitious women overworking
- Why rest does not need to be earned
- The real difference between conscious goals and subconscious alignment
- How self-talk shapes habits, results, and leadership
- What Mindi calls your 24 Karat Identity
- A simple awareness practice to start shifting old patterns now
Resources:
If this episode hit home, share it with a friend, tag us on Instagram, and take one honest look at the identity you’ve been leading from lately.