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Stop The Scroll with Brianna Doe
Every internet rabbit hole, every comfort rewatch, every comment section that becomes its own ecosystem… there’s a reason it works on us. Stop the Scroll is the show that figures out what that reason is.
Each episode pulls apart the cultural mechanics of how we behave online: why we share what we share, why platforms shape us in ways we don't notice, and what the creator economy reveals about how we consume, connect, and engage.
Through convos with people who have rare visibility into how the internet actually operates, we dig into why we do what we do online — instead of just scrolling through it.
Resources:
Subscribe to the Stop the Scroll Newsletter: https://briannadoe.substack.com/
LinkedIn: https://www.linkedin.com/in/brianna-doe/
Verbatim’s website: https://weareverbatim.com
Stop The Scroll with Brianna Doe
Do you know what good marketing looks like?
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Not all marketers are created equal and not all AI is created useful.
In this episode, Brendan Hufford, founder of Growth Sprints, joins me for a marketer therapy session on taste, intuition, and the hidden risks of over-relying on AI in marketing.
From building a 100-day challenge to experimenting with your gut, we break down what it really takes to create work that resonates and how to protect your passion while doing it.
Highlights:
(00:00) Introduction
(00:37) Meet Brendan Hufford: teacher turned growth expert
(00:53) Foundations vs. AI: why taste matters more than ever
(02:04) Learning from grunt work to develop instincts
(04:27) Brendan’s taste in content & hobbies that inspire creativity
(09:09) Lessons from film, storytelling, and pattern recognition
(10:03) LinkedIn feeds, AI hype, and misleading content
(13:25) Connecting ideas and building marketing fundamentals
(15:28) Advice for marketers being told “just use AI”
(22:18) 100-day projects & experimentation as growth tools
(26:08) The pitfalls of shortcut-driven content and grift culture
(39:53) DIY vs. DIFY: protecting your hobbies and passion
Resources:
Hear more from me in the Stop the Scroll Newsletter: https://briannadoe.substack.com/
Connect on LinkedIn: https://www.linkedin.com/in/brianna-doe/
Brendan’s LinkedIn: https://www.linkedin.com/in/brendanhufford/
Growth Sprints LinkedIn: https://www.linkedin.com/company/growth-sprints/
Growth Sprints Website: https://growthsprints.co/