
Building HER with Katja Lillian
Do you want to build the best version of yourself and therefore life? If so, you’ve come to the right podcast! Tune in every week for inspiring conversations and unfiltered stories that will leave you feeling empowered and excited so that you can build a life that aligns with your deepest values and one you wake up excited for. Your host, life coach and entrepreneur, Katja Lillian, will draw on her years of self-education, her experience building a business, & lessons from her mentors to deliver helpful advice, actionable steps, and next-level mindset hacks. Are you ready? Let’s go start Building HER!
Building HER with Katja Lillian
LEAKED Training! Stepping Into Your Power
BRAND NEW (FREE!) MASTERCLASS...& a LIVE Q&A session at the end ðŸ¤
"From Crickets to Clients: How to sign your first 3 clients without a huge audience"
Happening on JULY 28TH AT 1PM EST. SIGN UP HERE.
You'll learn exactly how to go from feeling invisible online to confidently attracting and signing your first paying clients. Even if your audience is small, you don't post consistently or you're brand new to the coaching space.
Will I see you there!?
This episode is a LEAKED business training directly from my signature program, SheEO.
Come join me for my brand new masterclass from crickets to clients. How to sign your first three clients without a huge audience. This is happening on July 28th at 1:00 PM Eastern. Look. I get it. You're showing up online, but it is crickets. You've got value. You know, you can help so many people, if not just one person, but no one's biting. You don't just want the double tap on your stories. You want to get paid while I've got good news. You don't need a big following. You don't even need to post every. Day all you need is clear, bold messaging and the courage to ask for the sale. You'll learn exactly how to go from feeling invisible online to confidently attracting and signing your first paying clients. Even if your audience is small, you don't post consistently or you're brand new to the coaching space, and I've never done this part before, but I am going to offer a live q and a session at the very end of the masterclass so I can just help you right then and there. Live. So again, this masterclass is happening on July 28th at 1:00 PM Eastern. The link to sign up is in the show notes below. I hope to see you there. All right. Let's get into this week's episode, which is none other than a leaked coaching training from inside the program. She EEO. Hey, my name is Kati Lillian, and I am obsessed with all things mindset, personal development, and helping you build the best version of yourself. I'm a women's life and mindset coach and an entrepreneur who started a fun hobby of posting hashtag sweaty selfies, grew a successful side hustle, and now I run a six figure coaching business. I teach you the secret of building a life that aligns with your deepest values and one that you wake up excited for. This podcast is designed to expand your mind and. Challenge the status quo. So get ready to uplevel your life and let's start building her. Hi, and welcome to week two, a CEO. This week is all about mastering your mindset. So get ready. This is going to be presentation styles. I'm gonna have a deck. I'll have my little square here in the upper right hand corner, but it's meant for you to take notes. And so if you have a journal or a notebook, go ahead and grab that now, come back and take notes as I go through the lecture. Now, remember, this is. Prerecorded. So if you need to pause and if you need to rewind and if you need to let it marinate for a little bit and come back to this video, whatever you need to do for it to really resonate and sink in, feel free to do so. So let's go ahead and dive in and get started. So I'm just gonna share my screen and you should be able to see the CEO deck for the woman who wants to turn her vision into reality. And hopefully I'm up here upper right hand corner. Okay, so this week is going to be about mastering your mindset. Now, within that, we're also going to be talking about stepping into your power. We're going to be talking about limiting beliefs and how they hold you back, and specific examples for you. And then removing money blocks. Nobody likes those. So mastering mindset, your business is only as strong as your mindset. Who's heard of that before? Okay. Your business is only as strong as your mindset. So you can take all the strategy, lessons, lectures, coaching courses that you want, but if your mindset is not in the right place and you're working from the place of need and scarcity and fear, it's never going to work out. So this is why we have mindset for week two. So that it really sets you up and sets a solid foundation for the rest of this program. Okay, so let's dive into the first one. Mastering your mindset. The first thing that I hear as a coach is always without fail, caring what people think. So. One of my mentors used to say, why do we give so much power over to other people to determine and dictate what we should do with our lives? Why, right? I think it's this idea that we all want to feel loved and protected and included, right? We never want to be an outsider or outcasted from society. Okay? That's just human nature. But here's the thing. No one knows what is best for you, and no one knows what they're even doing, right? We are all just here figuring it out. Okay? If you zoom out for a little bit and kind of like look at the world and civilization and human beings from a, a bird's eye view. You. You look at it and you're like, what are we even doing here? Like, does anyone have the answers? My mentor said, we're on a floating rock, essentially. Right? And while society and civilization has made so much progress and innovations along the years and decades and centuries, there's still not one person on this planet that knows without a doubt what's going to happen tomorrow. There's assumptions, there's predictions, there's people with their opinions, but that's about it, right? We actually don't know. Not one person can tell you can tell you what's going to happen tomorrow. And so what that does for me from a mindset perspective is it brings everyone to the same level, right? Like we're all just human beings. We're all just trying to figure it out. Okay. So if, if we feel ourselves getting into that rabbit hole of, oh no, what will so and so say or, or this or that, it's like, well, who cares? Right? So what, that's their opinion and that's their perspective, which shapes their reality. It has nothing to do with me. Okay. One mistake that I also find with people who are trying to build a coaching business is that they take information and an opinions from people that haven't done what they're trying to do. Okay. So sometimes we get, I. Advice that we haven't asked for. So this might be from loved ones, your mom, your dad, siblings, coworkers, acquaintances, whoever it is, and if we open up to them and are vulnerable about, Hey, I am really. Thinking about leaving my job, for example, and want to do this coaching thing full time. Now, if they've never done that, you can imagine the type of resistance that might come in their answer, the fear, the limitations, and we don't wanna put ourselves in a situation where we're already dealing with our fear and limiting beliefs, and now we're. We're stacking on more fear and limiting beliefs because we're taking it from other people. So even though our loved ones, they mean well, they, they have good intentions and they want you to thrive and succeed, but they don't know how. And so if you offer your opinion or, you know, plan of, Hey, I'm thinking about this. What do you think? Just be ready for the fearful answer, the limitation and limiting belief answer. And over a while, if you keep doing that to yourself, it's going to be that much harder to talk yourself essentially out of it. And so I wouldn't even open myself up to that. Right. It's such a vulnerable thing. I would protect my dream. I really would. I would keep quiet. That's what I did for years. When I was posting on Instagram, I just really downplayed it and I was like, oh, it's for fun. It's, you know, an accountability. I. Platform for my health and fitness program. It's nothing. But deep down, of course, I knew what the dream was and of course I knew I wanted to make money and replace my income so that I could be doing this full time, but I didn't wanna share that openly with others, especially if they haven't done what I'm trying to do. So have a boundary around that for yourself. Protect it. If you go down that rabbit hole the, the what if worst case scenario, which we all do a very important question is, so what, so what if I'm not good enough and I can't build this coaching business? Then you replace that and you challenge it with, ah. Well, so what, right. Worst case scenario, I'm putting myself out there. I'm trying, I took a chance, right? I'm doing the outreach. I'm showing up on Instagram, and so even in the effort, right, that can give us so much peace of mind. There's this analogy I heard. From, mm, I don't remember who it was, but it was a video, I think maybe Gary v. Gary Vaynerchuk, and he was talking about this player and fan analogy, and I really, really like it. So if all else fails. Right, and, and my coaching business goes to shit. Or if I try something and I launch a program and no one signs up or whatever the case may be, what gives me peace of mind at the end of the day is that I'm an actual player on the field. Trying and playing the game. Yes, I will get tackled. Yes, I will throw an interception. Yes, I might even fumble the ball. Right? Those are all of my learning lessons. But in those learning lessons, I also will eventually get a touchdown or two, and that's what I'm playing for. I'm playing for the whole entire game. The ups and the downs. Now the fans, the spectators, they're in the stands. They're not playing on the field, and they've got their coke and their popcorn and they're talking shit, and they have their opinions and they might be booing you off the field, whatever. But they're in the stands. So they can talk all they want and they can have their opinions. Again. They haven't done what we are trying to do. This isn't some former player sitting in the stands booing you. This player or this fan has never played the game. I. Therefore, they're very loud with their opinions and their judgment. So you also have to choose, would you rather be a player on the field and yes, have those learning lessons, but also give yourself a chance to throw that touchdown, or would you rather be the fan who's drinking the coke, eating the popcorn, and talking shit, and then going home and doing the same shit tomorrow? Okay. Number two, rule of thirds. So in business when, when we think of our vision of I just want a six figure business, or seven figure, eight figure, whatever that vision is, we always think like when I reach that, my life will be perfect and I'll have zero problems, and I will have the utmost esteem and confidence and all the things. And while it will build confidence and self-esteem, and you will absolutely have much more freedom of time and location and all the things, it's still called life and you're still human and you will still feel an array of emotions. And so you have to get used to this idea and accept that even when your business hits whatever figure, whatever mark you want. There's still going to be the highs and the lows. It's still going to ebb and flow. Okay. Another mentor of mine talked about the rule of thirds. So a third of your days will be amazing. Now, when I say amazing, that means like your energy is through the roof and you had some aha moment or epiphany from a coaching call, and maybe you launched a podcast and the results and, and feedback were amazing. Or you launched a group program and the turnout was better than you expected whatever it is, but you hit. Something, some milestone, some amazing high that you feel right. Those are a third of your days, and they will absolutely happen, and we will absolutely cherish them and celebrate them. Now, another third of your days will be average. Owning and building and maintaining a business is about the mundane activities. So think about when you get up. In the health and fitness world, you wake up at a certain time, either you have water or coffee or tea, and then maybe you read or maybe you go work out and then you go stretch, and then you go meditate and then whatever that is, right? It's mundane. It's the things you do every day. It's the same thing in your business, right? To maintain a business and keep revenue coming in, there are certain activities that you will need to have discipline to keep doing. So for me, I'm still posting on Instagram. It's not like that goes away and I need, and I have to stop, or I get to stop. I still have to show up on Instagram, or I still need to send out my outreach, right? Whether it's a DM to a new follower or someone that liked my reel or engaged some way with my content, let's send a DM or now with my va, we have Monday calls every Monday. What's working, what's not working, what do we need to adjust? And so it's that discipline that makes a third of your days average. And then the last third of your days are shitty. I. I hate to break it to you, but even when you have a six figure coaching business, or seven figure or eight figure, and you love your life and you love your time freedom and your location freedom and you're impacting women's lives and all the things, you're still going to have shitty days. You're still gonna have moments where people don't respond to your DM or a DM doesn't go anywhere. You're still gonna have those days where you have a consultation call and that person says no. You're still gonna have those days where it just feels really hard and you're like, okay, I've been working for years. For years now what? Right. And maybe there's a change or a pivot you need to make in your business, and that can be painful. Okay, so regardless of the amazing days. The shitty days, the average days, you have to remember that this too shall pass. Everything is temporary. The good is temporary, and the bad is temporary. And so when you have an amazing milestone moment in your business, absolutely cherish it. Celebrate it. Do what you need to do, do a happy dance, whatever it is. But also knowing deep down, like there will be also average and shitty days coming up, and that's okay. And then on the bad days, it doesn't mean that now my whole coaching business is gonna go up in flames because I've had one shitty day or even a shitty moment. Sometimes it doesn't need to last the whole day. Then it's like, okay, it's gonna be fine. I'm going to maybe go slower today, give myself some grace and compassion knowing that I'm not always going to feel this way. This too shall pass. A really helpful mindset adoption that you can have is what would a six figure coach do? So you're not a six figure coach yet. So if you could already adopt a mindset in, in certain situations, if you feel fear, if you feel like I'm not good enough, imposter syndrome creeps up, whatever that feeling is, adopt the mindset of, okay, well what would a six figure do a six figure coach do in this situation? What would they do? And all of a sudden it kicks into gear. This empowerment energy, right? Like, okay, if someone didn't respond to my DM and I'm already a six figure coach, I wouldn't care. I wouldn't make it mean something about me. I wouldn't make it. I wouldn't make it seem like I'm the problem or the strategy isn't working. It's just simple. A person didn't respond to a dm. Let me make a little note on my calendar or my to-do list to follow up in two days, and then I move on. So you can't be weighed down by things that don't matter as a six figure coach. And so if you ask yourself that question, it shifts your mindset already into that place. The reason why we put so much work and emphasis into mindset is because life will keep on going and keep happening, meaning shit happens in life and you'll get bad news, whether it's personal or whether it's professional or. You and your partner are having issues or fights or parenthood is getting hard and you can't figure out scheduling. And there have been moments of travel where you haven't really been able to fill up your own cup, like life is still moving and life will throw you those curve balls. Right. But the reason why we work on our mindset is not that life magically gets better and, and nothing wrong ever happens to you, but you become stronger in order to handle them. Right, and so what's really valuable for you right now is to adopt this mindset that I can handle anything. If no one signs up for my upcoming launch, I'm going to be okay because I know as a six figure coach, I. All I'm going to do is learn what worked, what didn't work, what do I need to change for the next launch, right? And if you could truly believe that and feel that in your body that you can handle anything that life throws at you, you are going to be unstoppable. Three inner critic versus cheerleader. This is a huge one. I have an entire podcast episode devoted to this, but a lot of us don't know how to distinguish between these voices in our head, and that's not made to seem like we have, you know, multiple personalities or anything like that, but. If you're familiar with the inner critic, the inner critic is this voice inside your head that says you can't do it and belittles you. It's a very negative voice in your head. So anytime you're trying something new or you're getting outta your comfort zone, that voice pops up acting like it's trying to protect you and keep you safe, right? From a very animalistic, primal perspective. But that voice makes you feel accordingly. Okay. So the inner critic might say something like, oh, you're not good enough to start business coaching. You're not good enough. You know, sit down. But then you feel like just listening to that, how do you feel if, if you listen to that voice, you're not good enough? Well, the feeling that I immediately had was sadness disbelief. Lack of faith. Like, like very low frequency, low vibe, emotions was attached to that voice that thought. And then therefore, if I'm feeling that way, you better believe I'm not going to take action and therefore I'm not going to get the results that I'm looking for. And so what is really helpful for you to distinguish the difference between these two voices is to name her. And I said, name that bitch. That's right. My inner critic's name is Regina. That came up first for me. It felt very I don't know, organic. It, it popped up immediately because I thought of the movie Mean Girls and obviously Regina George were familiar with her. But I remember all of my negative voices, my negative thoughts in my head were really about my looks, my appearance, my body image. So it was always like, you know, you don't look good enough, you don't look pretty enough. You are too tall. No one will love you. That the, the clothes that you chose don't flatter your body. Go change. You need to lose 10 pounds. Like it was always very related to image and what I look like. And so anytime now that happens again, I know it's not me, it's Regina. And what I'm able to do is separate myself from it and challenge it. It's like it, it's like a separate person, almost a separate entity, because the cheerleader is the one that's hyping you up and cheering you on, right? It's the voice that says you can do it. And so if I recognize the feeling attached to the thought of this is not how I wanna feel, then it's like, okay, well that's Regina. So what do I want to believe instead that I am good enough? Because I am. I'm human and that's enough already in itself. I don't need anything else to prove that I'm good enough. I just am good enough, right? I'm, I'm enough. And so that makes me feel much more like alive and hopeful and empowered and energized, which leads then to the action that I take. And therefore I get the results that I'm looking for. So when you make that separation, you get to decide which one, which voice you're listening to, right? You are in control. You are in the driver's seat. As soon as the inner critic speaks up, you can shut her down. So when Regina said, I'm not good enough, you challenge it, right? It's like you're having a conversation with someone else. When they say, you know, the sky is green, you're like, really? Is it? How did you get to that conclusion? It's the same thing in your head. So when Regina says You're not good enough, it's like, hmm. That's an interesting thought. How did you come up with that? Why do you think that? Where does that come from? Challenge it, test the validity. Like is this accurate? Is this a fact? Or is this just Regina's opinion? And if it's just Regina's opinion, I get to disagree with that opinion and form my own opinion. Now, this might be a little, not uncomfortable in the beginning, but just something that you're not used to. So it might be a little bit harder. And so it does take practice, right? So even if you have a negative thought, you could jot it down. If you're on the road or you know, out and about, you can just put it in your notes app or something like that to document it. And then once, you know, at the end of the day, at the end of the week, if you review, you're like, whoa. Regina was really loud on Monday, or whoa, I'm really mean to myself. Right? And it creates that awareness of like, okay, this voice is really loud and it's actually drowning out my own voice, that cheerleader voice. Okay. So that's a good way to, to separate and then get more familiar when Regina is talking and, and thinking. And then when you live more in that cheerleader space, which I do now after years and years of work building a business and doing this coaching thing gets to be fun, right? Like I'm con like, imagine you just have. A, a corner full of cheerleaders cheering you on and supporting you and telling that you know how good you are and how great you look like, it's fun. You're like, whoa, this is awesome. And so it gets to be that way, right? And that's the place that we wanna work from. People feel that energy. Number four, keep going. So, I mean, that's self-explanatory. The only way you fail is if you quit. And a lot of people have that fear of fear of failure, but the only way you fail is if you quit. Because all these other fake failures is actually just a learning lesson, right? You learn every time you try something and then you just adjust accordingly. So I wanted to give you here my timeline of everything that I have done, because I just wanna show you like the years. That it has taken me and the messiness that I've been through to get to this point. So Tony Robbins, when I was 24 years old, was actually my introduction to personal development before Tony Robbins. I had no idea about inner critic, about observing thoughts, about meditation, about visualization, like nothing. I'm 33, so that was nine years ago. Nine years ago. Let that sink in. Nine years. I'm not saying nine days. Nine months. Nine weeks, nine years. Okay. Now, once I went to his seminar, it was a four day seminar called Unleash the Power Within, I was so inspired and I healed, and there was just so much that happened for me over those four days that I started to travel Blogs. Soon after with one of my good friends, and then that turned into me moving to Chicago, saying yes to an opportunity for a promotion and a raise at the age of 26, just two years later. And then I started tone it up, which is how I got used to, to Instagram and posting selfies and all the things. And because I was more active on Instagram, then I got my first brand deal at 27. And then I wanted a second stream of income, so I was like, how do I do that? So that's how I got into coaching and I got my first client at 29. I was making some money still at my full-time tech job, but then also now bringing in some extra revenue from my side hustle. So I moved to Florida and then bought a house at 30 years old. I hit six figures in 2022 in that one year. So everything has evolved and grown to where I'm at here today, but also none of that would've happened had I quit. Right? If I quit after Chicago, I would've never gotten my first brand deal. If I quit after my first brand deal, I would've never gotten my coaching client. Do you see how this works? So you keep going and things will keep happening for you, right? It's like building blocks or. It compounds, right? So when you keep working, you keep running into more things allowing you to learn and gain experience, right? It's not a matter of if it happens, it's a matter of when I. Now that I reflect back and I connect all these dots and I'm like, oh, okay. This is my path. This is my journey. I realize that now that I'm here and I have this business, it's actually not about the business that I've built. More rewarding. It's about the person that I've become. The fact that I can speak to you like this and have this presentation for CEO and help you and guide you and support you. Is because I have changed so much. Right? And that is the beauty of building a business. The business is almost like the cherry on top, but the person that you've become is truly the sundae. So, okay. Stepping into your power. Lemme take a quick water break if you need to pause by the way. Pause here. Again, take notes, rewind, review, whatever you need to do to make the most out of this training. So stepping into your power. So power isn't, when we hear the word power, we often think it's like this force and it's like a aggressive and it's like hungry and here this quote, power isn't a force that you use like a weapon to get your own way, right? That that's this very. I don't know. It just feels like it's not rooted in love, but it's more so rooted in fear and that's not what we are doing when we talk about power. When I talk about power, I'm talking about your own personal power and remembering and realizing you are in control. So a lot of people, and if you're familiar with the quote from Marianne Williamson, this is just. Paraphrase little blurb, but she talks about how we humans are more afraid of our light than our darkness. And what she means by that is I am more afraid to rise above and step outta my comfort zone and feel that fear and do it anyways and help people, and serve people and help them rise. I'm more afraid of that than I am of. My darkness, my insecurities, my limitations, my regrets, whatever. And the reason why we're more afraid of our light is because it's essentially like separating us from the pack, and we don't like that. We just wanna be included, we wanna be loved, we wanna be protected. But the minute you take on more of a leadership role and and go more into the light, it's like, well, we separate ourselves then from the average. Because we're the leader, right? People look to us now for guidance and support, and that's very uncomfortable for people. But you can own your personal power and you can walk in the light and still feel loved, right? It's just a matter of time and effort. Now, one thing I wanted to mention with the darkness. Our chatter in our society and the noise that we have is very, very loud. And unfortunately it's louder than the light. So for example, darkness, like evening news, we've all watched the evening news. It's very fear-based, right? What's that term? If it bleeds, it leads, something like that. So in journalism, they have these titles where you're like, oh my God, that happened or what? And it's like this, this strike of fear, just so you click on it. That is the whole methodology behind the news. And so we can't change that. That is a system that is above my pay grade. I mean, maybe down the line and with work that I do and others and their work and their contribution, maybe we can change it down the line. But right now, short term solution, we can't. And so instead of putting our power and giving it to the, the darkness and the new, the news and the noise, it's like, well, why don't we put boundaries in place and why don't we put limits in place? Okay, so where your focus goes, energy flows. If I'm constantly watching the news and if I'm constantly worried about the world and all the shit that's going on, my energy. Is going to flow in that direction. It's probably gonna be pretty low energy and you're gonna feel tired and unmotivated and why am I doing all of this and right? Very, very negative. But if my focus is more on the light in terms of optimism and hope and potential, and opportunity and money and impact. My energy will flow in that direction, and that energy is so much more fun and it feels so much better, right? I really believe that the world is full of wonder and awe. I really do. There's so much to learn and I have so much curiosity about the world, right? And so I think we need to remember, especially us as women, that there's an opportunity in front of us. It's, it's here now, but it's only growing in terms of technology that we have resources that we have our smartphone, that we have this app called Instagram that we have, right? Like. We didn't have that before. And then even as women, we had so many limitations and no rights and we could go down that rabbit hole, but, but now we have so much more opportunity and so that lights this fire under me because I'm like. The, the time is now like there is an opportunity for me to do something and, and make something not only of myself, but moving the needle forward for other women. And so I really do focus on the opportunity that we all have. I also adopt the mindset of, I keep learning. So regardless of like what level I'm on or what I've just accomplished or whatever I'm a forever student, so I'm constantly listening to podcasts. I'm constantly reading books. I'm constantly investing into myself and different courses and programs and coaches. I. And so I'm constantly learning. I'm never going to be at a certain point where I'm like, I know everything, or I'm good. This is all that I'm going to grow. Like growing is forever. If you're not growing, you're dying. At my baseline, my foundation is to have love and compassion for all, and also forgiveness for self. Me and then others as well. I think there's a lot of finger pointing that we do because we don't wanna be accountable for the way we feel. It's much easier to be like, no, it's your fault. Or that one time, five years ago, that person did that or that person said that, and while there could still be pain there. We don't like the situation or what happened. The forgiveness piece will set you free because it takes this weight off of your shoulders, right? If you've heard of forgiveness before in terms of what it does, it's always for you. It's not for the other person who wronged you. Okay. Number two, you are worth it. So a lot of us just don't believe that we're worth it, right? Life on your terms is your birthright. If, if you don't write anything down this video, that's the one line I want you to write down. Life on your terms is your birthright. You do not need to do anything, achieve anything, prove anything. In order for that to be true, you are allowed to build a life on your terms because it's your birthright, because you're here, because you're human. That's all that's needed. Okay. You are worth it and you are so deserving to live a life of your dreams. Okay. I wrote forgiveness. Again, you can clearly tell that's a big one, but a lot of us don't feel like we're worth it because there's certain shame or past regret, and so you really have to forgive yourself, number one, but also for others because you have to also remember your past does not equal your future regardless of what happened in the past. It's not today and it doesn't have to be tomorrow. We don't wanna bring our past in with us, right? We can make sense of our past and have gratitude for our past and even love the challenges or the people that came into our life because we learned something or we had a lesson to learn. Right? It's never something to frown upon. It's always like, okay, that happened in the past. Now I'm different. Okay. I think, one of my biggest mindsets is you, we, we all have this limited amount of time here on planet Earth, so might as well make the most of it. Again, this goes back to my first slide of we're all just here figuring it out on a floating rock with limited time. So why not take those chances and why not live and feel alive and just try shit? Just to try shit, right? We wanna fuck around and find out how powerful we are. Right. Even just for you to like almost surprise yourself of what you can do. Like, holy shit, I just did that. Like, wouldn't that be such a good feeling? Inner child. I don't know. If you guys are listening, if you've heard of inner child work before. All it means is you think about the little girl that you once were and you think about what you're doing today, would it make her proud? The answer is no. We've got some work to do. Right? And I don't mean like work in the physical sense, but I mean work in terms of inner work. Healing. But if you, where you're at today and you reflect back and you're like, whoa, she, she would be really proud of me. That's something that you can always carry and remember, this is so powerful. I actually hear at my desk, I have a picture of myself when I was little. And so anytime I feel imposter syndrome come up or if Regina starts talking, then I look at her. And I'm like, well, well what? What should I do for her? Right? What would make her proud? Would she resort to fear and quit or would she feel that fear and do it anyways? So really, really powerful. So. Okay. Number three, not good enough. What does that even mean? I, I touched on this a little bit earlier, but we are all human and we want the same things. We want love, we want happiness. We want joy. We want peace. We want calm. We want abundance. Every single human being on planet Earth wants the same things. So why do we feel like we're not good enough? Right? We don't come out of the womb already feeling like, oh, I'm not good enough. Right? It's learned over the years by society, which is so great to realize because then you also know you can unlearn. Right? I had lots of limiting beliefs and I also thought I wasn't good enough because I had a story around my upbringing. So I was born in Germany, dad was in the Air Force. We lived in Saudi Arabia for six years, and I. Just because I was like an international kid moving and, and plopped in America, I already felt less than because I wasn't one of the other kids born and raised in America. And then my hometown was very. Small. Everyone knew everyone. Everyone grew up with everyone. And so I was like this outsider outcast. And then junior college, I went to junior college. I didn't like want to I was originally gonna go to a CSU, California State University. But when I went there, I remember I came home after like this weekend trip just to go visit the college. I came home crying in tears and I was like, mom, I'm not ready. I can't go. And so then I decided on a local junior college instead, which actually worked out well for me'cause I got to play tennis there for two years anyways. But the way society looks at junior college at that time. And in my mind was, it's not the best, you know, you're not at Ivy League or whatever. And so I then made a story about myself of like, oh, we'll see, I'm international, my hometown, everyone knows everyone and it's super small and everyone thinks the same and they're very judgmental. And I went to this junior college like a. I'm not good enough. It's just not in the cards for me. Right. That was like the biggest BS lie I could tell myself. And then I got so mad once I realized at Tony Robbins again at 24 I. I was like, why am I letting them, society have my power, right? Society is telling me what to think about myself, but essentially I just have to call it bullshit and reclaim my personal power. And the way I did that was by challenging the status quo. So who cares if I went to junior college? I had a damn good time and I loved my. Experience. And then I moved on to another college and got my degree. That did not really serve me.'cause now I'm coaching and I had to build my own business and I learned nothing in college for this. Right. So challenging that status quo is again, kind of like how you're challenging your inner critic. It's like, are okay, this is the, the belief, the opinion from society, but. Is it a fact or is it just an opinion? And then what is my opinion? Okay. And my opinion was, no, you are good enough. Just because you're human, that's all you need. Number four, this is a big one, imposter syndrome, but a great reframe I just found out recently actually, is that it's actually a good thing. So if you feel imposter syndrome, it shows that you're getting out of your comfort zone and you're pushing yourself to a new level. So it's a good thing, right? I had some imposter syndrome come up now with this launch of CEO, just because I pivoted in my business. It's not just life and mindset clients. Now it's also business clients in a group setting. And initially I was like, Ooh, I don't know. Who am I to? Teach this stuff and whatever, but then I was like, oh, but wait, it's, I'm feeling this imposter syndrome because I've never done this before. Right? I, I'm leveling up, I'm stepping into new territory. So this imposter syndrome feeling is actually a good thing.'cause it's showing my growth and my expansion. A lot of times imposter syndrome means you're not qualified enough, but it's like, well, how do you get those qualifications? It's not more school, it's not more learning. It's by doing, right, let me go get clients. Let me learn, let me grow a business and then I'm qualified. Right? But it's like you, you, you're not qualified at the beginning, so you just have to take that messy action until you get qualified. Right. I had a friend, she's a, another coach, but her mindset around this was, I am the Harvard of coaching, and she said that with just so much confidence and certainty. I was like, blew me away. She said, I am the Harvard of coaching, and I thought about it and I was like, huh, that's so true, because maybe, you know. In a few years, or maybe some colleges are doing it, but at, in my time at in college, there wasn't like a degree that I could get in coaching, right? Life and mindset coaching were not a thing that I could choose from. And so because she has an online business and she has online programs and courses, essentially it's. Online education. She calls herself the Harvard of coaching because it simply does not exist at Harvard. So she's the Harvard of coaching. I just, I love that so much when I say that too, I just feel like such a badass, you know, it's not even something that I say, but I, I might adopt that. One other thing with imposter syndrome to not feel good enough or qualified enough. You sometimes feel also a little like crazy, like, who do I think I am, you know, to in order to do this or whatever. But it doesn't mean you're crazy. It actually just means you're first and to go out and, and push the boundaries of your comfort zone. But even other. Comfort zones that, you know, people experience. It requires a vision. It requires blind faith and it requires leadership. And so you being first gives permission to others to do the same. Okay. Now these next two parts are going to be much more like journal prompts and questions. I'll still review them and, and lecture on it, but if you don't already have your journal or your notebook, definitely get those out because these are gonna be some really, really good questions for you to, to work through if any of them resonate. So before we get to the questions, just to define what are limiting beliefs, you have to understand also where they come from. Right? So limiting beliefs is just what we believe is possible. That's the simplest way to put it. So in coaching, for example, if you are like, yeah, right, I could never make a hundred thousand dollars in a month. That's a limiting belief. If you think, Ugh, I could never work less, get my time back and make more money, that's a limiting belief, right? And, and they limit you to what's possible and therefore we play smaller. Now, those are limiting beliefs in general, but then there's also something known as self limiting beliefs, which is again, just how good enough and how qualified are we? The actual definition is a state of mind or belief about yourself that restricts. Restricts you in some way. This goes back to our inner critic, right? Those thoughts, those voices lead to the emotions, how we feel, and then action and results. And so it's the same idea with limiting beliefs because if you have a thought pop up, like you can't do this, you're not good enough, and you believe it, right? Versus just challenging it and moving on with a new one. If you believe that, that requires deeper work, right? You gotta dig deeper and you're like, okay, why do I believe this though? And so you have to raise the awareness. Where does this come from? Challenge. Choose to agree or disagree, and then swap with the new empowering belief. And so some examples. Is I'm not good enough. I'm not smart enough. I'm not pretty enough. I'm not qualified enough. I don't have enough time in my schedule. I'm not ready. I don't have enough money and I don't have the right resources. Okay? So if any of these resonate with you, write'em down because here we get to unpack them. Okay? So you can look at the questions and, and again, you can pause the video here and work through them. I, I won't read through all the questions, but the first one, for example, is a limiting belief. And then again, some might come up for you that are more like this, which are self-limiting beliefs. So I would take a few moments actually to respond to these questions and then you can work there at the bottom with that activity of replacing it with a new belief. And so my example for you, if the limiting belief is no one will buy from me, you flip it to, well, the world actually needs what I have to offer. And that goes back to I'm the Harvard of coaching. This does not exist. Right in, in the college world, like I literally need to do this because where else are they gonna learn and get this? Removing money blocks. So the way I used to look at money was just very negative and fear-based and scarcity, and save and hold onto every dollar I make. But there was such an emotional charge that was intertwined with money for me, right? If I made a lot of money, that meant like I'm amazing and I'm awesome and good job Katya. I don't know why I went like that. And then if I didn't make a lot of money, then it was like, ah, I'm not a good coach. And Right. And when you're building a business, every month fluctuates. Right? So just imagine the emotional rollercoaster that that took me on. So you had to take the emotional charge out of it and understand money is just. To tool if money is coming in. Strategically speaking, something is working in your business. If money is not coming in strategically, something is not working in your business. It doesn't mean anything more. It doesn't mean anything less, right? It's just a tool. Our business needs financial oxygen to thrive and to keep helping people. That is it. It has nothing to do with you and your self-worth. Okay? I believe truly now that money is energy. Money is air and money is my best friend, and money is my business partner, right? Money is infinite. There is so much money out there. I used to say imagine like these dollar bills or just bills of money like floating. I. Over your head, like it's just in the universe. Like it's just constantly there for you to grab. But now I can't even say that because cash is disappearing. So now I'm like, there's just a series of numbers everywhere, right? Which, which is truly what it is. And so if you can truly believe money is infinite, money is abundant, and it is there for the taking, it's like, huh? Okay. There's so much money to be made. Even if I have a low income month, I know that there's so much money to be made. So viewing money as a tool to keep my business going, I'm just going to look at my strategy and be like, okay, what do I need to do to make more money? The last one here with air is when I inhale. That's my income going into the business. And when I exhale, that's me investing into the business. That's me paying my bills to keep my business running with all subscriptions and, and my va and, you know, whatever it costs to have and maintain this business. And so when I'm making money. It's not about holding onto it, right? And, and, and putting it all into savings. Put a portion of it into savings. Absolutely. We wanna build that cushion, but it's, it's not out of a need or a scarcity, right? It's just, again, logic. Let's put some to the side, but understanding money's coming in, money has to go out as well. It's this inhale. Exhale. It works together. Okay, so with money, if this is a, a limiting belief and and mindset for you, you do need to uncover your story around money. If there is an emotional charge with money, then you definitely need to do some work on that, and this is the work that I'm talking about. So again, get your journals out, get your notebooks out, and answer these questions. Very similar to week one when I mentioned setting up the vibe. And if you need to put distractions away and you really need to get into the mindset to go deep on these answers, please do so before you continue on. And then once you can reframe and, and reanalyze your story, you can start shifting more into that abundance and manifestation type place and mindset around money. And I say, let's be d Lulu versus realistic because again, the majority of people think scarcity. There's not enough money is not abundant, and that's realistic. But if we can switch into D Lulu and really own that, it really serves your business, right? Because if you're like, I'm gonna make a hundred thousand dollars next month, that sounds delusional, but you've gotta be delusional in order to take the steps. Make that actually happen. Okay, so these three questions are just reminding you of how much money is already out there and what kind of money do you even want to make and bring in, and all the things. So I hope these questions really help expand your mindset around the potential of making money. So. That's what I got for you for this week. Thank you all for being here. Thank you for watching this video in its entirety. Again, feel free to go back to certain parts of this and journal perhaps later if you weren't able to do so now. I would love, love, love to hear from you guys in our group chat, so if anything resonated with you or if you have some questions around some of the topics that I mentioned in this video lesson. Feel free to drop it over into the group chat and yeah, we will be able to answer your questions there. So thank you so much for watching and we will chat soon.