Your Career Journey
Welcome to ‘Your Career Journey,’ the podcast designed to be your compass through the twists and turns of career development.
Whether you're a seasoned professional navigating a career transition, climbing the corporate ladder, looking to return to work after some time away, or just taking your first steps, this show is for you.
Each episode dives into real stories from people who have made their mark. We cover career challenges, triumphs, and everything in between, offering practical insights, inspiration and giving you valuable takeaways for your journey.
Expect candid conversations with industry experts and thought leaders who've embraced the highs, weathered the lows and emerged with wisdom worth sharing.
Join me and let’s explore the multifaceted landscapes of career development, leadership, and growth together.
Your Career Journey
Marketing Me: Personal Branding, Visibility, and Authenticity with Nina Christian
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
How do you position and promote the most important brand you’ll ever work on, yourself?
In this episode, I’m joined by Nina Christian to explore the realities of personal branding, visibility, and building a professional reputation that actually feels authentic.
After more than 20 years of building an award-winning marketing agency and working closely with both organisations and individuals, Nina has distilled her experience into her Marketing Me framework and book. Designed to help people communicate their value clearly and confidently.
We start by unpacking why the term personal branding can feel uncomfortable for so many people, and where the concept actually comes from, as Nina points out, whether we like the term or not, our personal brand already exists, so we may as well be intentional about shaping it.
From there, we dive into the topic everyone seems to be talking about right now: authenticity. What does it actually mean in the context of personal branding? Do you really have to share your whole life online to be visible?
Nina also shares why many marketers struggle to market themselves, despite doing excellent work for clients. And how getting clear on your differentiators, messaging, and the right channels (from podcasts to other platforms) can help build both confidence and consistency.
We also discuss Nina’s latest insights on key market shifts for 2026, and finish with a simple but powerful reminder: you don’t need everything figured out, you just need to take the next step.
If you’ve ever felt uncomfortable with the idea of personal branding, struggled with visibility, or wondered how to talk about your value more clearly, this conversation is full of practical insights.
Insights report:
https://www.ninachristian.com/insights
Website: https://www.ninachristian.com
LinkedIn: linkedin.com/in/ninachristian
Can you also find episodes on YouTube: https://www.youtube.com/@EmmaGrahamCareerCoach/videos
Your host, Emma Graham, Career Coach and ex-recruiter, is here to help you with:
💡 Gain clarity on what’s important to you
💡 Confidently communicate your value
💡 Build a personal brand and a strong network
💡 Take a strategic approach to your next move
💡 Navigate the job market effectively
💡 Build career confidence with a repeatable success blueprint
🌐 Explore my coaching programs and free resources:
Website: https://www.egconsulting.au/
LinkedIn: https://au.linkedin.com/in/emmajgraham
Instagram: https://www.instagram.com/emmagrahamcareercoach/
🎁 Free Resources:
📄 CV Development Guide: https://www.egconsulting.au/cv-advice
📄 LinkedIn Profile Optimisation Guide: https://www.egconsulting.au/linkedin-profile-guide
📅 Book Your FREE Career Strategy Discovery Call:
https://calendly.com/emmagrahamconsulting/discovery-call