MarketPulse: Pros & Pioneers

Trailer - How to Make Your Brand Truly Unforgettable | Jimi Gibson

Paul Banks Season 2 Episode 11

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Most brands struggle to get attention—not because their product isn’t great, but because their message isn’t clear.

On 9th July, MarketPulse: Pros & Pioneers welcomes Jimi Gibson, a marketing expert who went from performing magic tricks to transforming brand messaging. He’s helped businesses cut through the noise, ditch the fluff, and create content that converts.

What you’ll learn:
✔️ Why attention is earned, not taken
✔️ The biggest marketing myths (and what to do instead)
✔️ How to make your brand impossible to ignore

Don’t waste another second on marketing that doesn’t work. Join us on 9th July at 3 PM UK time.

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If you want to feature as a guest, and you're either a business owner who does most of their own marketing, or you're a marketer with a passion for sharing your knowledge, current trends and adding value, reach out to me directly.

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Most marketing fails, not because the product isn't great, but because the message isn't clear. Jimmy Gibson is a man who knows how to fix that. He spent over 25 years crafting brand messaging that actually works. Before that, he was a magician, and it turns out magic and marketing have a lot in common. Both rely on capturing attention, creating curiosity, and delivering the unexpected. I.

Jimi:

I had to do 365 shows over the course of six months. So that's five shows a day, five days a week. And each show I focused on one thing to make better. Content should not be, I have to do this because somebody in marketing says I have to do this, so I'm just gonna go write some generic article or put some social media posts out there and it just adds to. The trash pile of content that is prevalent across the internet, and it's really opportunity for businesses to be proud of who they are and what they do.

In this episode, Jimmy breaks down the biggest mistakes brands make when they're trying to connect with customers. Why going viral isn't a real strategy. The magic script framework for crafting messages that convert. If you wanna make your brand unforgettable, you need to hear this. Join us 9th of July, 3:00 PM care time. Subscribe now so you don't miss out.

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