Beauty Business School
Welcome to the Beauty Business School Podcast
Beauty Business School is proving beauty therapy is more than ‘just’ a hobby. We’re your beauty business besties, your partners in crime, your ride-or-die crew with a sprinkle of Regina George’s confidence (But none of the drama).
Picture us as your personal cheerleaders, the BFFs you’ve always wished for, as we tackle the beauty industry together.
Beauty training taught you how to be really good at treatments, Beauty Business School podcast will teach you how to attract your dream clients by creating a beauty business that stands out in a busy industry, navigate salon owner life and talk about the mindset shifts needed to thrive in the beauty industry.
It’s time to be the CEO everyone is trying to marry.. let’s get into the podcast with me your host Kimberley Haworth.
Beauty Business School
E68. The One Marketing Trick To Get Fully Booked in Your Beauty Business
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You’re hunting for the “one thing” that will change your business. Here’s the truth:
“There is no one marketing trick that is actually going to get your business to where you want to go.”
Social media? Podcasts? Ads? “If you are relying on one sole source of marketing in your business, I can guarantee you at some point it’s going to fall flat.” When it does, you have nothing.
The real trick isn’t a trick. It’s showing up, being seen, solving a problem. “If you are the best-kept secret in your town, that ain’t helping no one.”
Build trust. Connect. Educate. Be founder-led.
“Your ideal client is hanging out there looking at other businesses because they don’t even know you exist.”
And yes... you need to sell. “The only person who can stop you from doing new, incredible, insane things is you… You are here to solve a problem.” Your products, your services, your expertise — that’s the solution.
Stop waiting for the one thing. Step into visibility. Solve the problem. Sell.
Thats the trick.
Madi Cured Masterclass: https://beautybusinessschool.com.au/madi-cured-collab/
You can find Madi Here: https://www.instagram.com/madi_cured/
Are you looking to level up your salon in 2026? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more?
https://beautybusinessschool.com.au/beauty-business-foundations/