The Flywheel Effect
The Flywheel Effect is a podcast designed for entrepreneurs, small business owners, and professionals seeking to win in luxury home services businesses. Each episode dives into the nuances of growth, profit and prosperity, offering insights on leveraging data for informed business decisions. Through a mix of candid conversations and interviews with industry veterans, suppliers, and service providers, the podcast aims to inspire listeners to think bigger and transition from technicians to visionaries. This podcast is a guide to refining business acumen and achieving competitive excellence.
Podcasting since 2024 • 35 episodes
The Flywheel Effect
Latest Episodes
EP35 - Why Every Integrator Needs An Exit Strategy Today
In this episode of The Flywheel Effect, host Brent Sonnek-Schmelz welcomes Gordon van Zuiden, Ed Gilmore, Eric Crawford, and Matt Bernath for a candid look at what it takes to build, sell, and step away from a custom integration business. Brent...
•
Season 1
•
Episode 35
•
1:16:54
EP34 - How Business Owners Can Avoid the Most Common Agency Traps
In this episode of The Flywheel Effect, host Brent Sonnek-Schmelz sits down with Andy Seeley, CEO and co-owner at Creatively Disruptive. They explore the real work of building and scaling a small business, focusing on what business owners miss ...
•
Episode 34
•
1:01:56
EP33 - What “How to Make a Few Billion Dollars” Really Teaches Leaders
In this episode of The Flywheel Effect, host Brent Sonnek-Schmelz welcomes Matt Bernath from VITAL for a candid conversation that starts with Brad Jacobs’ business book and unfolds into something deeper. What begins as a book club disc...
•
Season 1
•
Episode 33
•
51:52
EP32 - Telling Better Business Stories That Drive Sales
In this episode of The Flywheel Effect, host Matt Bernath from VITAL talks with photographer and director Stewart Cohen about the business power of storytelling. Stewart shares how visual content shapes brand perception and why authent...
•
Season 1
•
Episode 32
•
1:04:09
EP31 - Taxes Got You Down? A Conversation With Carlos Samaniego
In this episode of The Flywheel Effect, hosts Brent Sonnek-Schmelz and Matt Bernath talk with Carlos Samaniego, a tax expert and founder of Tax Debt Consultants, LLC. They discuss the realities of unfiled taxes and the consequences business own...
•
Season 1
•
Episode 31
•
1:02:22