The Flywheel Effect
The Flywheel Effect is a podcast designed for entrepreneurs, small business owners, and professionals seeking to win in luxury home services businesses. Each episode dives into the nuances of growth, profit and prosperity, offering insights on leveraging data for informed business decisions. Through a mix of candid conversations and interviews with industry veterans, suppliers, and service providers, the podcast aims to inspire listeners to think bigger and transition from technicians to visionaries. This podcast is a guide to refining business acumen and achieving competitive excellence.
The Flywheel Effect
Latest Episodes
The Service Flywheel: How AI and Recurring Revenue Are Rewriting the Integrator Playbook
In this episode of The Flywheel Effect, host Brent Sonnek-Schmelz and co-host Matt Bernath sit down with Jason Griffing, Director of Product at OneVision Resources, for a wide-ranging conversation that connects two of the most consequential for...
You Already Have a Brand. Start Being Intentional.
In this episode of The Flywheel Effect, hosts Brent Sonnek-Schmelz and Matt Bernath sit down with Alyssa Gelbard, Founder and CEO at Point Road Group. They explore why personal branding is not something leaders create from scratch. It already e...
250 Years of the American Experiment: What It Teaches Business Owners
In this wide-ranging episode of The Flywheel Effect, host Brent Sonnek-Schmelz and VITAL President Matt Bernath step away from tactical business advice to explore a bigger question: what does America's 250th anniversary have to teach today's bu...
Trust and Recurring Revenue Drive Smarter Service Businesses
In this episode of The Flywheel Effect, hosts Brent Sonnek-Schmelz and Matt Bernath sit down with Kade Thomas, Founder & CEO at Cerv Property Solutions. They explore why owners need contact with customers and teams, not just...
How to Stop Being the Bottleneck in Your Business
In this episode of The Flywheel Effect, host Brent Sonnek-Schmelz sits down with Josh Long, consultant at Bottleneck Breakthrough Method. They explore why growth gets harder as a business scales. Josh names a trap, “Common Sense Itis,”...