Dental Flow Podcast
Welcome to the Dental Flow Podcast, your go-to resource for mastering the art of dental marketing and optimizing the business side of dentistry. Join us as we explore proven strategies, innovative tools, and actionable tactics designed to help you achieve a state of flow in your dental practice. Whether you're seeking to attract more patients, enhance patient retention, or streamline your operations, our expert guests and insightful discussions will equip you with the knowledge and skills needed to thrive in today's competitive dental industry. Tune in and unlock the secrets to building a successful and fulfilling dental practice.
Dental Flow Podcast
What is Value of a New Patient in Your Dental Practice?
In this conversation, Benjamin Suggs discusses the importance of understanding the annual production value of a new patient in a dental practice. He explains how to calculate this value and its significance in determining the return on investment (ROI) for dental marketing efforts. Suggs emphasizes the need for accurate data analysis and provides a step-by-step guide on how to derive meaningful insights from collections and patient acquisition costs. The discussion highlights the importance of making informed marketing decisions based on calculated ROI.
Chapters
00:00 Understanding the Value of a New Patient
02:46 Calculating Patient Value and ROI
06:04 Making Informed Marketing Decisions
Takeaways
- Most dentists can't answer the annual production value of a new patient.
- Calculating the value of a new patient requires data analysis.
- The production value should be assessed over a 12-month period.
- Collections, not production, determine the actual revenue.
- Understanding patient value helps in evaluating marketing ROI.
- Use dental software to track patient numbers and collections.
- A ballpark figure for new patient value is useful for decision-making.
- Calculate ROI by comparing marketing costs to patient value.
- Data-driven decisions enhance marketing strategies.
- Investing in training can improve patient acquisition rates.
Dentist Spotlight
Inspirational Smiiles Orthodontics
https://orthodontistcumming.com
Locations:
Downtown Cumming: https://g.co/kgs/gfPHsXi
South Forsyth: https://g.co/kgs/1Q61QYp
Smarter Dental Marketing. Powered by AI.
Perfected by Human Experts.
We combine cutting-edge AI technology with over 12 years of dental marketing expertise to drive real results. From increasing new patient flow to filling holes in your schedule, our strategies are built to grow your practice—efficiently, intelligently, and predictably. Experience marketing that adapts in real-time and delivers every time.
- No long-term contracts.
- Our clients average a 5X return on investment.
- Personalized, non-corporate approach.
- 5-star reviewed.
- Incredibly easy to work with - your time commitment is minimal.
Find us:
Website: https://newpatientsflow.com
Google: https://g.co/kgs/zqWTc5a
Facebook: https://www.facebook.com/newpatientsflow
Instagram: https://www.instagram.com/newpatientsflow/