Dental Flow Podcast

Month to Month vs Annual Dental Marketing Contracts Which is Better for Dentists

Benjamin Suggs

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0:00 | 12:29

There are several key decisions dental professionals face when choosing a marketing agency: deciding between long-term contracts versus month-to-month agreements, understanding the onboarding process, setting realistic expectations for SEO results, and evaluating the agency’s focus on measurable patient growth. 

In this episode, Benjamin Suggs, host of the Dental Flow Podcast and owner of Flow New Patient Marketing, breaks down the pros and cons of long-term contract dental marketing agencies versus month-to-month agencies. He shares real-world examples of dentists stuck in contracts, discusses why some agencies require annual agreements, and explains why his agency chooses a month-to-month model to ensure accountability and faster results. 

Benjamin also emphasizes the importance of transparency, measurable outcomes, and aligning agency incentives with the dental practice’s success. He provides practical insights for dentists on how to avoid being locked into contracts that may not serve their best interests. 

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WHAT TO LISTEN FOR 
0:34 Introduction to Month-to-Month vs. Long-Term Contracts 
2:10 Case Study: Dentist Stuck in a Long-Term Contract 
3:45 Advantages of Long-Term Contract Agencies 
6:20 Why Month-to-Month Agencies Can Deliver Faster Results 
8:51 Flow New Patient Marketing’s Month-to-Month Approach 
10:15 Why Contracts Aren’t Always Necessary for Client Retention 

RESOURCES/LINKS MENTIONED 
Flow New Patient Marketing – Dental Marketing Services 

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