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Savvy Marketing for Small Business
Savvy Marketing for Small Business: Quick, Simple Tips for Busy Entrepreneurs Looking to Boost Sales and Master the Art of Marketing is your go-to podcast for easy, actionable marketing tips designed to fit your busy schedule.
Join us each week for bite-sized episodes packed with practical strategies and insights that you can implement on the go. Whether you're a seasoned business owner or just starting out, join us each week for quick tips on everything from social media marketing and content creation to branding and audience engagement.
Tune in for expert guidance from Samantha (who has over 20 years experience in the field!) that will help you grow your business without sacrificing your valuable time. Let us help you elevate your marketing game, one minute at a time!
Want more EASY marketing tips? Join our FB Community @ https://www.facebook.com/groups/marketingmadeeasywithsamantha
To connect with Samantha, visit www.samanthasheppardconsulting.com or email samantha@samanthasheppardconsulting.com
Savvy Marketing for Small Business
Strategy vs. Tactics: The Marketing Mistake Most Business Owners Make (76)
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
In this episode, we unpack the critical difference between strategy and tactics — and why most business owners get them backwards.
I explain how jumping into posting, reels, emails, and new platforms without a clear plan leads to burnout, inconsistency, and stalled growth.
You’ll learn how to build a simple marketing foundation first so every tactic has purpose, direction, and a path to revenue. If you’ve been busy but not seeing results, this episode will help you shift from random activity to intentional growth.
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Leads That Convert Challenge - grab your seat HERE!
FB Community: Marketing Made EASY for Women in Business -- daily tips and marketing strategies - click HERE to make marketing easier TODAY!
Questions? Send me an email -- samantha@samanthasheppardconsulting.com
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