Finding Community

Meet Samantha Yanks, the brilliant editor-in-chief who has graced the pages of Vogue and O, The Oprah Magazine, and is now making waves at Westport, Weston, and Wilton Magazines in Connecticut as well as being the co-founder of The Connecticut Edit. Samantha joins us to share her fascinating journey through her media career, offering insights into the delicate art of storytelling and brand development.

We explore the essence of community journalism and the role it plays in fostering genuine connections. Samantha shares why she co-founded The Connecticut Edit with her daughter and its mission to bring luxury lifestyle stories and local philanthropy to the forefront. Our conversation extends to the joys of exploring new communities, the art of designing a good bookshelf, and the significance of inner wellness in her life.

Don't miss out on Samantha's invaluable advice on how to immerse yourself in a new environment and how to leverage social media for uncovering local treasures. Join us as we aim to empower women everywhere to live fully and authentically!

More about Samantha:
Samantha is the Editor-in-Chief of Westport, Weston & Wilton Magazine, Founder of content and branding firm, Samantha Yanks Creative and Co-Founder of The Connecticut Edit, a digital platform for Fairfield and Litchfield County’s buzziest openings, upcoming events, noteworthy creators, favorite shops and philanthropic partnerships.

Formerly the longtime Editor-in-Chief of Modern Luxury’s Hamptons and Gotham magazines, Samantha honed her skills in fashion as Senior Accessories Editor at O, The Oprah Magazine and as Accessories Editor at Vogue Magazine. Samantha is also an on-air personality on numerous television segments discussing luxury lifestyle, fashion, and beauty. She has appeared on NBC, CBS, Fox, Bloomberg, News 12 -Connecticut and the Martha Stewart and Howard Stern shows on Sirius XM Satellite Radio.

Today, Samantha focuses on mentoring talent in the media space, sitting on Advisory Boards of content startups (most recently adding Deskside to her portfolio) and giving back to the community. With a focus on non-profits in Connecticut, Samantha is working with Connecticut Children’s, Filling in the Blanks, BCRF, 1st Serve Bridgeport, Connecticut Foodshare and Clothes to Kids of Fairfield County. A graduate of Tulane University, Samantha lives in Westport with her husband, daughter, and yellow lab, Wonton.

Samantha can be followed on Instagram at:
@samanthayanks @theconnecticutedit

Samantha's book recommendations are by Young Pueblo:
Inward
Clarity & Connection
Lighter

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Chapters

• 0:00 Empowering Women Through Wellness
• 10:13 Family, Career, and Home Balance
• 23:30 Designing Home Spaces Through Personal Storytelling
• 36:14 Exploring Community and Passion in Journalism
• 42:17 Discovering Community Through Exploration
• 46:57 Discovering the Connecticut Edit
• 55:55 Passion and Growth in Wellness
• 1:03:40 Building Women's Community Through Inspiration