Amplifiz Podcast
Guillaume Villard - Founder and Host of Amplifiz Podcast is committed to help Pharma, MedTech, BioTech & Healthcare Leaders to be bold, more customer-centric and digitally enabled.
Join Amplifiz Community to learn from peers, contribute to our discussions and ultimately challenge the status-quo of the Industry! We are passionate about Leadership & Change Management, Customer Experience & MarTech, Sales & Marketing enablement, HCPs and Patients engagement, Digital innovations, scaling best practices & personal growth.
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Amplifiz Podcast
How is Pharma reimagining Customer Experience?
Insightful Panel discussion with 2 great Pharma transformation Subject Matter Experts: Glenn Cross (former Novartis, Bayer, Pfizer...) & Sushil Katdare (GSK, ex Sanofi-Pasteur, Roche...). We talk about the omni-channel journey of the Pharma Industry, the shift from product centricity to customer centricity, the evolution of the Pharma Go to Market and value proposition, how to leverage data & insights by breaking siloes, the role of Pharma Sales Reps and the new engagement model of HCPs (Healthcare Professionals), pitfalls to avoid/best practices, change management, leadership and much more. A deep and rich experts' discussion hosted by Guillaume Villard, founder of Amplifiz, a Sales & Marketing enablement Partner that helps B2B Enterprise enhance CX and maximize their Commercial potential.