The Brand Herald
Welcome to The Brand Herald podcast: where leaders explore how great brands are built.Join Landon Wade, Owner of Goodson Clothing & Supply Co., as he interviews business leaders and marketing experts to learn about the successes and failures of building great brands.
To connect with Landon or the Goodson team, visit: www.goodsonsupplyco.com.
The Brand Herald
Ryan Jones with Jones Plastic & Engineering
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Ryan Jones, COO at Jones Plastic & Engineering, joined The Brand Herald podcast to discuss the importance of branded merchandise and company culture. Goodson has been a long time partner of Jones and it was great to get a behind the scenes look at operations and branding!
Jones Plastic & Engineering has been in business since 1961 and was started by Ryan's grandfather and his twin brother. The company started by making whiskey bottle caps for Jim Beam and has grown to over 3,200 employees and eight facilities.
Ryan discussed how the company has been able to grow and adapt over the years. He also spoke about the importance of building a strong company culture and investing in employees. He attributes the company's success to its focus on safety, quality, maintenance, HR, and efficiency; he called it their “pyramid of decisions”.
Ryan also shared his thoughts on the importance of branded clothing and promotional items. He believes that these items help create a sense of community among employees and is a great way to keep your brand in front of customers.
Chapters
00:00 Welcome to the Brand Herald Podcast
06:33 The History of Jones Plastic and Engineering
15:56 Value Addition in Manufacturing
22:45 The Importance of Safety and Quality
28:54 Training and Onboarding New Employees
36:01 The Impact of Connection in the Workplace