The Brand Herald
Welcome to The Brand Herald podcast: where leaders explore how great brands are built.Join Landon Wade, Owner of Goodson Clothing & Supply Co., as he interviews business leaders and marketing experts to learn about the successes and failures of building great brands.To connect with Landon or the Goodson team, visit: www.goodsonsupplyco.com.
Episodes
60 episodes
Scott Bruzek w/ Bruzek IQ
This month on The Brand Herald, Landon sits down with Scott Bruzek, the mind behind Bruzek IQ. They dive into why traditional business strategies often falter and how Bruzek IQ helps leaders move past fear to turn uncertainty into opportunity.<...
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Season 5
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Episode 10
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34:51
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Rachel Major w/ Service Metal Products
This month on The Brand Herald, Landon sits down with Rachel Major, the HR Project Manager at Service Metal Products, for a conversation as unique as it is insightful. They dive into how Rachel’s background in government and intelligence has su...
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Season 5
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Episode 9
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35:19
Jordan Clemons with Greater Louisville Inc.
In this episode of The Brand Herald, Landon Wade chats with Jordan Clemons, Senior Director of Investor Development at Greater Louisville Inc. Their conversation explores the power of relationships and the importance of authentic personal brand...
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Season 5
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Episode 8
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36:22
Heather Priddy with Stonemont Financial
In this episode of The Brand Herald, Landon Wade chats with Heather Priddy, Marketing Coordinator at Stonemont Financial. They discussed the complexities of their business and her role in bringing their brand to life. Heather explains ...
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Season 5
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Episode 7
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33:32
Melissa Bailey with Hurstbourne Living
In this episode of The Brand Herald, Landon Wade chats with Melissa Bailey about her leap from corporate marketing to independent publishing with Hurstbourne Living, a part of the Best Version Media family. Melissa’s story blends class...
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Season 5
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Episode 6
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42:36
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David Fishburn with WireCrafters
In this episode of The Brand Herald, we’re joined by David Fishburn, Marketing Manager at WireCrafters. David shares his journey into the world of marketing and the evolution of the WireCrafters brand—highlighting how strategic content...
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Season 5
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Episode 5
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33:21
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Bonnie Logsdon with Bonnie Knows Breast
Bonnie Logsdon, a lactation consultant and the founder of Bonnie Knows Breast, joins The Brand Herald this month! Bonnie shares her journey from Nashville to New York City and eventually to Louisvill...
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Season 5
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Episode 4
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44:11
Brad Luttrell with Prologue
Brad Luttrell, founder of Prologue, joins The Brand Herald to discuss strategic storytelling and brand building. Luttrell shares his journey from growing up in Appalachia and working in journalism and agencies to founding GoWild and his current...
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Season 5
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Episode 3
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54:54
Jared Doerfler with Hanna Golf
Jared Doerfler, founder of Hanna Golf, joined The Brand Herald podcast. Hanna Golf makes handcrafted putters in Iowa. Jared discusses his jo...
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Season 5
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Episode 2
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41:28
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Ryan Jones with Jones Plastic & Engineering
Ryan Jones, COO at Jones Plastic & Engineering, joined The Brand Herald podcast to discuss the importance of branded merchandise and c...
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Season 5
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Episode 1
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37:39
Gray Construction with Melissa Geertz
Melissa Geertz, Senior VP of Marketing at Gray, joins us in this episode of The Brand Herald podcast. Melissa shares her journey in marketing, her insi...
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Season 4
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Episode 12
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46:36
Buffalo Construction with Sierra Baumle
Sierra Baumle, Marketing Director for Buffalo Construction, joins us in this episode of The Brand Herald podcast. Sierra shares her journey from graphic design to the construction industry. She talks about Buffalo's growth, the company's relati...
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Season 4
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Episode 11
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36:37
Hidden Talent with Jasmine Proaño
Jasmine Proaño, founder of Hidden Talent, joins this episode of The Brand Herald podcast. Jasmine talks about the sh...
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Season 4
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Episode 10
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33:56
Eastern Light Distilling with Cordell Lawrence
Cordell Lawrence, the co-founder and CEO of Eastern Light Distilling, joins us in this episode of The Brand Herald podcast. Cor...
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Season 4
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Episode 9
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36:35
IPS with Cody Tevis
Cody Tevis, Marketing Director for IPS, joins us in this episode of The Brand Herald podcast. Cody walks us through how his first ad campaign at IPS ultim...
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Season 4
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Episode 8
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29:00
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TKO Flight Club with Tom Pifer
Tom Pifer, co-founder of TKO Flight Club, joins us on this episode of The Brand Herald podcast. Tom shares the story of his father's diagnosis with Parkinson’s disease after what was thought to be a routine surgery. His father then ...
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Season 4
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Episode 7
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32:44
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Shady Rays with Dan Ratterman
Dan Ratterman, COO for Shady Rays, joins us in this episode of The Brand Herald podcast. Dan shares the story of how Shady Rays came to life by addressing a common problem, losing or breaking expensive sunglasses. He expla...
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Season 4
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Episode 6
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30:56
Mom Water with Brooke Brown
Brooke Brown, Brand Manager for Mom Water, joins us in this episode of The Brand Herald podcast. Brooke joined Mom Water as the 7th employee and has helped the company grow to be the powerhouse drink brand it is today.Brooke tells ...
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Season 4
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Episode 5
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45:15
Wicked Technologies with Alli Truttmann
Allie Truttmann, CEO and Founder of Wicked Technologies in Louisville, Kentucky, joins us on this episode of The Brand Herald podcast. Wicked Technologies began as Wicked Sheets in 2008 and has grown to include Wicked-Smart Pad and...
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Season 4
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Episode 4
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51:34
First Saturday Real Estate with Greg Virgin
Greg Virgin, CEO and Principal Broker at First Saturday Real Estate in Louisville, Kentucky, joins us on this episode of The Brand Herald podcast. First Saturday Real Estate is disrupting the industry by partnering with agents who...
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Season 4
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Episode 3
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58:51
Clayton & Crume with Jeff Arsenault
Jeff Arsenault, the accomplished Director of Marketing at Clayton & Crume, joins us in this episode of The Brand Herald podcast. With a wealth of experience and insights, Jeff walks us through his journey from Atlanta to Louisville...
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Season 4
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Episode 2
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41:18
JK McKnight & Kelly McKnight
JK McKnight and Kelly McKnight are both experts in marketing. Kelly was creative director at Louisville’s largest advertising agency before leaving to start the city’s first digital marketing agency, Via Studio. JK founded the huge...
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Season 4
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Episode 1
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45:04
Mightily with Lesa Seibert
Lesa Seibert is the CEO & Co-founder of Mightily, a brand marketing agency in Louisville. She is a recognized voice in the industry and loves conversations about branding which made her the perfect guest for The Brand Herald. Might...
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Season 3
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Episode 12
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47:09
