These past few weeks I have spent A LOT of time talking about Social Media. I've provided opinions, strategies, and have had some awesome guests on the show to get their take on how this game should really be played.
I've gone off about people spending money to up their game, and have really encouraged all of you to simply get more engaged on your own, instead of looking for ways you can spend money to make your life easier, and free up your time.
Remember, the more you spend, the harder you need to work. And money is not the solution to complacency.
A couple of episodes ago, Glenn Twiddle from Australia said that if you have only $500 to spend on your Marketing, that you should spend it all on Social Media ads.
Personally I did not agree with that strategy at all. However everyone is entitled to their opinion, and what works for one person doesn't always work for another. To each their own.
That said, I thought with all of this Social Media talk that it would only be fitting to invite the Social Media Queen herself, Keynote Speaker, and Amazon Best Selling Author Katie Lance, of Katie Lance Consulting to join us and share her tips, tricks, and strategies for how to work this world of Social Media. I have learned A LOT from her, and am excited to have her on the show.
To lead off, I open with my first question being focused on Facebook Ads, and whether they are the be all and end all of your Social Media strategy.
Have a listen to what she had to say to that...and spoiler alert, I am so much more in line with her answer than from what Glenn had to say, and from the overall consensus of what most people think it takes to make it work.
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