
Savvy Offer Hub
Welcome to Savvy Offer Hub! A podcast created to help you to scale your business with digital products, step by step, in a way that works FOR YOU.
My name is Ieva and I'm here to bring you years of behind-the-scenes experience with no-fluff unfiltered thoughts on all things related to online courses and creating the business you love.
Messy action, simplicity and living the life you desire is what we're here for!
The episodes will help you to plan, create and launch your offers and scale an online business by your own terms. We also chat a lot about running a sustainable business, working on your mindset and designing your dream life.
If you are ready to plan, create and scale your online course, join the Savvy Offer Hub Membership: https://yourcoursecreationlab.com/membership
Savvy Offer Hub
69 | Blueprint of a best-selling course - best practices to follow
So... what does a bestselling course actually look like?
If you’ve ever wondered how long your lessons should be, whether to drip your content, or if talking head videos are still a thing - this episode is about to clear the fog.
In this week’s episode of the Savvy Offer Hub, I’m breaking down the most common student preferences (yep, based on real polls from my audience) and how they can help you structure a course people actually want to finish.
We’re diving into:
- How long your lessons should be (spoiler: shorter is usually better but not always!)
- Whether to drip your content or release it all at once
- What 83% of students prefer when it comes to video formats
- The truth about workbooks, quizzes & interactive elements (you don’t always need them)
- Why live calls and coaching aren’t a must - but how to add support without burning yourself out
- And what to do if your audience craves 1:1 access (without living in your inbox)
If you’re building your first course (or refining an old one), this episode gives you a practical blueprint. As always, it’s about creating aligned offers your way, not following one-size-fits-all advice.
🛠️ Ready to design a course that feels good and sells? Let’s get into it.
TAKE THE NEXT STEPS
💸 Get a deep-dive Course Creation Checklist with all steps from planning to launching laid out with insider tips and AI prompts to use.
🥵 Make big moves fast with a VIP Day access. Get done-for-you course outline, platform setup, launch plan or anything else your business desperately needs NOW.
📥 Get a free Digital Product Platform Guide to find the best fit platform for your offers
CONNECT WITH ME
Follow @coursecreationlab on Instagram