Savvy Offer Hub
Welcome to Savvy Offer Hub! A podcast created to help you to scale your business with digital products, step by step, in a way that works FOR YOU.
My name is Ieva and I'm here to bring you years of behind-the-scenes experience with no-fluff unfiltered thoughts on all things related to online courses and creating the business you love.
Messy action, simplicity and living the life you desire is what we're here for!
The episodes will help you to plan, create and launch your offers and scale an online business by your own terms. We also chat a lot about running a sustainable business, working on your mindset and designing your dream life.
If you are ready to plan, create and scale your online course, join the Savvy Offer Hub Membership: https://yourcoursecreationlab.com/membership
Episodes
79 episodes
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79 | The one email sequence that generates the most $$$
Ever wish your email list could make sales while you nap, travel, or just don’t feel like showing up online?In this episode, we’re diving into the one email marketing sequence that completely transformed my business: my “never-e...
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Episode 79
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14:23
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78 | Strategies to launch with a small audience
No massive audience? No problem.In this episode, I’m breaking down how to actually launch your online course or digital product when your audience is small - like under 500 followers small.Because here’s the truth: a smal...
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Episode 78
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12:23
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77 | How content creators actually make money (IG, TikTok and elsewhere...)
Up until now, I’ve focused mostly on scaling your business with digital products. But moving forward, I want to broaden the conversation and talk about making money online in more ways, because there’s more to online income than just c...
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Episode 77
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20:43
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76 | How I keep my business costs ridiculously low (The exact Toolstack)
Confession: last week I missed publishing a new episode for the first time in a year and a half. My podcast streak is officially broken (cue dramatic music).📥 Get my free ...
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Episode 76
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21:12
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75 | Growing Instagram from zero: behind-the-scenes of starting fresh
What happens when you decide to start completely fresh on Instagram - even if you already have a business account with followers, content, and years of work behind you?In this episode, I’m sharing the real story behind why I launched a b...
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Episode 75
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22:31
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74 | Is Stan Store worth it? Stan Store review for digital product creators
If you’ve spent any time on Instagram lately, you’ve probably seen creators linking to Stan Store - and maybe you’re wondering if it’s the right platform for you.In this ...
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Episode 74
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19:33
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73 | Could your AI Twin take over your content?
This episode wasn’t even on my to-do list, but I’ve been down an AI rabbit hole for hours and had to hit record while the thoughts were still hot.Today, I’m unpacking AI avatars, AI “twins,” and voice generation and what they could mean ...
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Episode 73
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18:11
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72 | What nobody told me about ads - PART 2
I’m back with part two of my ads journey and let me tell you, it’s been a hot mess.If you haven’t listened to part one yet, I recommend starting there to hear about my starting strategy. In this follow-up, I’m spilling what actu...
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Episode 72
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19:12
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71 | Deep-dive into my ads strategy - PART 1
📢 Kickstart Your Course Challenge is now open for enrollments - save your spot for the next Live round starting Sept 15th! In this episode, I’m taking you behind the c...
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Episode 71
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17:19
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70 | Why your course isn't selling and what to do about it
You’ve built the course. You’ve poured your expertise into it. So why on earth is no one buying it?In this episode, we’re doing a no-BS, step-by-step audit of your course, offer, and marketing funnel to figure out exactly
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Episode 70
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15:14
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69 | Blueprint of a best-selling course - best practices to follow
So... what does a bestselling course actually look like?If you’ve ever wondered how long your lessons should be, whether to drip your content, or if talking head videos are still a thing - this episode is about to clear the fog....
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Episode 69
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10:24
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68 | Is blogging dead in 2025?
Blogging is so 2005... or is it?In today’s episode, we’re tackling a spicy question that stirs up a lot of strong opinions online: Is blogging dead? Spoiler alert: I don’t think so and I’m breaking down why ...
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Episode 68
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16:11
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67 | Start building your offer funnel
🎬 Get started with Your First Mini Course Workshop. Feeling overwhelmed by all the talk about funnels, offers, and opt-ins? Wondering how the heck you’re supposed to st...
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18:53
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66 | How much does it really cost to create an online course?
Thinking about launching your first online course but worried it’s going to break the bank? In this episode, we’re busting myths and breaking down the real costs of course creation - without the overwhelm or the BS.Whether you’re transit...
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Episode 66
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21:06
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65 | Creating tripwires and order bumps that make sense and profit
🔓 The Kajabi Glow-Up Experience is now open for enrollments.In this episode, we’re talking tripwires, order bumps, and upsells: what they are, why they matter, and...
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Episode 65
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20:00
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64 | Audit and optimize your own funnels
In this episode, I’m breaking down how to audit your own customer experience step-by-step, from the moment a stranger finds you online to the second they hit that "buy" button and what happens after.We’re talking about common mistakes, o...
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Episode 64
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16:34
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63 | Low-ticket offers may be the exact thing you need - here's why
🎬 Explore Your First Mini Course Workshop here.Ever feel like lower-ticket offers are the black sheep of the online business fam? You’re not alone.In this juicy episo...
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Episode 63
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15:24
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62 | Why would anyone buy YOUR offer?
If you've ever asked yourself, “Why would anyone buy my product when there are already a hundred out there?” - this one’s for you.Inside this episode, I’m walking you through three mindset shifts that’ll help you stop second-gue...
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Episode 62
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13:20
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61 | Is Kajabi really worth it?
📥 Get your free Digital Product Platform guide here. Ah, Kajabi - my old nemesis. In this episode, I spill the tea on one of the most hyped platforms in the digital pr...
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Episode 61
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16:39
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60 | How to know if your course will sell?
Oh, the almighty question of WILL IT SELL?How to know if your course will actually make the expected profit?How will your first launch go? What to keep in mind and what to get prepared for?All of that and more in this episo...
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Episode 60
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14:43
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59 | Taking social media break and letting go of *busy*
📣 Explore all the mentioned offers here!In this episode of the Savvy Offer Hub, I’m sitting down for a long-overdue, unscripted life and business update.I’m c...
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Episode 59
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16:42
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58 | Let's chat about making *zero* with your courses
In this episode, I’m taking you way back - to my very first course launch... and the grand total of sales I made: drumroll... zero.Yep, I said it. I had the idea, the passion, the cute Canva slides (well, for the second course, ...
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Episode 58
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16:38
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57 | "I made $10K overnight" - oh, did you?
In this episode, I pull back the curtain on the wild world of online income claims.You know the ones: “I made $10K overnight!” or “My first launch hit 6 figures!” Yeah… let’s talk about that. I’m diving into why most...
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Episode 57
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14:08
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56 | No-bs offer pricing: how to price an online course?
In this episode, I’m breaking down one of the most confusing parts of digital product creation: how the hell to price your offer.I’m not here to give you some “industry standard” pricing chart or tell you what everyone else is c...
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Episode 56
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14:07
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55 | Honestly, I just don't love selling
Here, the moment has come and I've finally said the truth out loud. I HATE SELLING. It feels so freeing to state this :) Can you relate? Do you hate selling but have to keep showing up? Do you feel like you're stuck in a vicious cyc...
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Episode 55
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14:18