QSR Uncut

Where is the Restaurant Consumer Really Going?

QSR magazine Season 1 Episode 81

Rachel Buss, director of client services at Curion, takes us inside the mind of today’s restaurant guest. What are the trends to watch? How can you tell if a product launch will hit it big? Buss, an experienced end-to-end qualitative and quantitative consumer researcher, covers all of it, and shares best practices to truly gauge the pulse of the foodservice consumer.

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