The recession of a decade ago was very fruitful for the burger industry, and specifically the better-burger category. In the wake of Five Guys' success, many other fast casuals sprung up around the country a decade ago, dishing high-quality burgers, fries, and shakes.
So how should we expect the current crisis to affect the better-burger space? One big clue is found in BurgerFi, one of those brands to emerge out of the recession. The Florida-based concept has grown to about 120 locations serving premium burgers, hot dogs, chicken sandwiches, frozen custard, and shakes, and has had a massive year in 2020, adapting to the pandemic through ghost kitchens, drive thrus, and a $100 million merger.
BurgerFi president Charlie Guzzetta joins the podcast to talk about the year BurgerFi has had, how it's adapting to being a majority off premises brand, and how the merger will fuel major growth in the years ahead.
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