QSR Uncut

Jollibee is Ready for its U.S. Growth Push, with Peter Wright

QSR magazine Season 1 Episode 215

Peter Wright, Jollibee's vice president of franchise development, joins QSR Uncut to discuss the global chicken giant's plans to ramp up domestic development through franchising. Voted the No. 1 Fried Chicken in America, Wright, a former Starbucks and Panera exec, breaks down how Jollibee expects to carve out share in a red-hot category and expand in the months to come. 

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