The Art of Online Course Creation | Helping Experts Build Impactful Courses That Get Real Results
The Art of Online Course Creation is the podcast for experts, coaches, and entrepreneurs who are ready to build a high-quality online course: not just a course that exists, but one that actually gets results.
If you have real expertise that you want to turn into an online course your students will finish, rave about, and get real results from, you're in the right place.
If you want to create an online course that does more of the heavy lifting for you in your coaching business so that you can spend more of your 1:1 time with clients actually coaching, personalizing, and troubleshooting, you're in the right place.
Your host, Shannon Boyer, brings a master's degree in education and 25+ years of experience as an award-winning curriculum and course designer. She takes the guesswork out of online course creation by breaking down the strategies, frameworks, and design decisions that separate courses people complete and implement from courses people abandon.
Each episode covers the real work of building a course that delivers: validating your idea, designing for transformation, choosing the right platform, building your audience, and creating an offer that sells because it actually works.
Subscribe to The Art of Online Course Creation and start building the course your expertise deserves.
The Art of Online Course Creation | Helping Experts Build Impactful Courses That Get Real Results
#27 Should You Create an Online Course? Here's What You Need to Know First
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
💡 You’ve heard the pitch: “Create an online course and earn passive income while you sleep!” But is it really that simple? And more importantly—should you create one?
In this episode of The Art of Online Course Creation, we’re diving deep into the realities of creating an online course. It’s not the effortless cash machine some people promise, but that’s actually a good thing. When done right, an online course becomes more than just another revenue stream—it becomes a powerful asset that sets you apart in your industry, builds your credibility, and creates real impact.
And here’s the kicker: The rewards of putting in the effort go far beyond what you might expect.
In This Episode, You’ll Learn:
✅ Why “passive income” is a myth—and what online courses actually offer instead
âś… How the work of creating a course puts you in an elite group of experts
âś… The surprising ways a high-quality course can open doors to new opportunities
✅ Why your course isn’t just a product—it’s a long-term asset that grows with you
âś… How building a course can position you as a trusted authority and thought leader in your space
🎧 Plus, don’t miss part two of this special series! In the next episode, I’ll break down how to design a course that creates real transformation for your students. Be sure to subscribe so you don’t miss it!
Resources & Links Mentioned:
đź“Ś Sign up for my free masterclass: The 4 Proven Steps to Creating a High-Quality Online Course That Gets Results
đź“Ś Connect with me on Instagram @shannonlboyer and let me know what resonated with you.
➡️ If you found this episode valuable, take a screenshot, share it on Instagram, and tag me—I’d love to hear your takeaways!
🎙 Listen now and discover why the effort of creating a course is actually your biggest advantage!
Get started on your own course creation journey or learn how to make your existing course even better at The "Your Best Course" Build Lab, my interactive and supportive online community.
To get started creating your own online course, check out my new freebie that will take you through the steps of choosing a topic that will be profitable for YOU.
To be in the know about new offerings and opportunities, make sure you sign up for my newsletter.
