The Art of Online Course Creation | Helping Experts Build Impactful Courses That Get Real Results
The Art of Online Course Creation is the podcast for experts, coaches, and entrepreneurs who are ready to build a high-quality online course: not just a course that exists, but one that actually gets results.
If you have real expertise that you want to turn into an online course your students will finish, rave about, and get real results from, you're in the right place.
If you want to create an online course that does more of the heavy lifting for you in your coaching business so that you can spend more of your 1:1 time with clients actually coaching, personalizing, and troubleshooting, you're in the right place.
Your host, Shannon Boyer, brings a master's degree in education and 25+ years of experience as an award-winning curriculum and course designer. She takes the guesswork out of online course creation by breaking down the strategies, frameworks, and design decisions that separate courses people complete and implement from courses people abandon.
Each episode covers the real work of building a course that delivers: validating your idea, designing for transformation, choosing the right platform, building your audience, and creating an offer that sells because it actually works.
Subscribe to The Art of Online Course Creation and start building the course your expertise deserves.
The Art of Online Course Creation | Helping Experts Build Impactful Courses That Get Real Results
#37 Side Hustle or Second Act? How to Know If Online Courses Are Your Next Career Move With Shannon Russell
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She was standing on a subway platform in New York City—pregnant, exhausted, and questioning everything.
That moment marked the beginning of Shannon Russell’s second act.
After 16 years as a successful TV producer, Shannon didn’t leave her career because she hated it—she left because her life changed. Now she’s an author, career transition coach, course creator, and host of the Second Act Success podcast, helping other women do the same.
In this heartfelt and practical conversation, we explore what it really takes to pivot from a 9-to-5 into entrepreneurship. From navigating identity shifts to launching your first course, Shannon shares the raw truth and encouraging wisdom you won’t find on your Instagram feed.
We talk about:
- Why passion alone isn’t enough—and what else you really need
- The mindset and identity shifts no one prepares you for
- How to know if online courses should be your side hustle… or your second act
- Why planning your leap (instead of just jumping) leads to more freedom, not less
If you’ve ever thought, “I want more, but I don’t know what’s next…” this one’s for you.
🎧 Listen now and let’s start mapping out your second act.
👉 Resources & Links Mentioned:
- Shannon Russell’s Website: secondactsuccess.co
- Her book Start Your Second Act – Available now!
- Follow Shannon Russell on Instagram,
- Check out Shannon's FREE Resources
- Book a discovery call with me: shannonlboyer.com/services
📌 Don’t forget to subscribe, share, and leave a review if this episode resonated with you.
Get started on your own course creation journey or learn how to make your existing course even better at The "Your Best Course" Build Lab, my interactive and supportive online community.
To get started creating your own online course, check out my new freebie that will take you through the steps of choosing a topic that will be profitable for YOU.
To book a call to discuss your options and see if working together makes sense. Click here. 😊
