The One Thing Business Podcast

Trust in a Split Second - Ari Galper

Ron Sheetz

In today’s over-marketed and commoditized world, Ari Galper, the author of six best-selling books and the world’s number one authority on trust-based selling, has defined the state of selling in today’s economy as the “Trust Recession”.
If you’re in a low-volume/high-margin business, and you have a long sales cycle, with multiple steps, causing you to “chase” potential customers and clients, Ari has created “The One Call Sale” trust-based selling system.