Press Play with Jeromee Scot
"Press Play with Jeromee Scot" offers actionable insights and expert tips on mastering media relations and public relations strategies. Jeromee is an Emmy-award winning journalist and communications strategist who shares simple simple media strategies to help you elevate your brand.
Press Play with Jeromee Scot
The Biggest PR Mistakes to Avoid When Pitching to Journalists
In this episode of Press Play with Jeromee Scot, we are covering the most common mistakes PR professionals make when pitching to journalists or news stations. These well-meaning missteps can hurt your chances of getting your story noticed.
With over 20 years of experience in broadcast news, Emmy-winning journalist Jeromee Scot shares real-world examples of what works and what doesn’t when it comes to successful media pitching. You’ll learn practical strategies to avoid these mistakes, strengthen your relationships with journalists, and craft pitches that stand out.
Whether you’re a PR professional, a media relations expert, or a small business owner trying to get coverage, this episode is full of insights to take your media strategy to the next level.
🎧 Listen now to learn:
•Why mentioning competitors who covered your story can backfire
•The risks of overhyping a pitch
•How to tailor your story to match a journalist’s audience
•And more mistakes to avoid when pitching to the media
Start refining your PR skills today. Subscribe to Press Play with Jeromee Scot and tune in to this valuable episode!
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