1 Insight
Most coaches are building a business. A few are building a body of work, with clients knocking at their door.
1 Insight is for the second kind.
Elite clients have sought out Rich Litvin for over 20 years. His clients include Olympic gold medalists, Hollywood directors, Special Forces operatives, and hedge fund managers, all by word-of-mouth. No ads. No funnel. No algorithm.
His book The Prosperous Coach has sold 120,000 copies the same way.
He is the founder of 4PC, the invitation-only mastermind for the world's top coaches, and author of $100K Clients.
This podcast is for coaches who are done competing on price and ready to become the kind of coach ultra-successful people call when everything is on the line.
If you’re that second kind of coach, Rich's new book shows you how to create clients who don’t just hire you once, but stay, grow, and refer for years.
📘 Get $100K Clients → https://richlitvin.com/book
One conversation. One client who changes everything. One insight.
1 Insight
S23EP07: You Need A “Secret” Menu...
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Today I am coaching Michael and Rod.
Michael has 25 years experience of leadership in the theatre. You’re going to hear me shake up his thinking to remind him that he’s not a beginner coach. He’s an expert in leadership, who’s been doing this his entire life.
Rod has decades of experience as an entrepreneur and now coaches highly successful CEOs. He’s looking for a new way of doing things, and I teach him the power of having a “secret” menu…
Enjoy!
Love. Rich
P.S. For most of human history, it wasn’t called coaching. It was called leadership.
Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules/