The Chris Project

I help professionals build clarity, confidence, and momentum when change demands leadership.

I’m a TEDx speaker, leadership strategist, bestselling author, and professor. My work focuses on helping leaders take small, practical steps that create real progress without burnout.

I hold a Ph.D. in Health Economics and am a Professor of Marketing and Entrepreneurship at Cal Poly, San Luis Obispo. Over the past 20+ years, I’ve taught and advised more than 10,000 professionals and students in leadership, innovation, and strategy.

I’m also the host of the Happy Healthy Hustle podcast, ranked in the Top 1% globally, where I share evidence-informed insights on confidence, leadership, and sustainable performance.

My TEDx talk, How Small Steps Create Big Change, introduces my Petite Practice® framework — a simple, repeatable system that turns small actions into lasting momentum. This framework underpins my keynote talks, teaching, and strategic work.