Digital Mythology
Welcome to the Digital Mythology Podcast, hosted by Declan Goodman. This podcast explores the powerful intersection of ancient mythology and modern digital transformation. With over two decades of experience in IT, Declan is on a mission to fill a crucial gap in the tech world—how to effectively tell the digital transformation story to non-technical stakeholders.
Every organization invests heavily in technology, but the true challenge lies in winning the hearts and minds of those who are crucial to the success of these initiatives. Through storytelling, metaphors, and emotional connection, Declan demonstrates how ancient myths and belief systems can be leveraged to simplify complex digital concepts and drive business success.
In each episode, Declan introduces his unique storytelling framework, built on three pillars:
- Xin (Heart-Mind) – How to connect emotionally and intellectually with stakeholders.
- Metaphor – Using simple, relatable comparisons to explain complex tech concepts.
- Catalyst – Sparking passion and action within your organization to push digital projects forward.
Through guest interviews, practical tips, and personal anecdotes, Declan helps you craft a compelling narrative around your digital transformation journey. Whether you're a tech leader, a business strategist, or simply curious about how stories shape the world of digital innovation, this podcast provides insights to help you succeed.
Join Declan as he helps you bridge the gap between technology and humanity, making your digital transformation not just a technical upgrade, but a story that resonates and inspires action.
Key Topics:
- Storytelling in digital transformation
- Engaging non-technical stakeholders
- Metaphors and emotional connections in IT
- Creating business buy-in for tech initiatives
- Lessons from ancient mythology for modern tech leaders
Tune in and discover how to turn your digital projects into compelling stories that captivate, engage, and inspire!
Digital Mythology
Episode 1 part 1 - Digital Mythology Podcast - Digital Mythology - The Power of Storytelling in Tech
Welcome to the debut episode of the Digital Mythology Podcast with your host, Declan Goodman! In this first episode, Declan dives into the fascinating intersection of ancient mythology and modern digital transformation. Drawing from years of experience in IT, Declan shares how storytelling can bridge the gap between technical and non-technical stakeholders.
Explore how simple, emotionally driven narratives—like those from ancient myths—can help you gain stakeholder buy-in for digital initiatives. Declan also introduces his unique storytelling framework with three pillars: Shin (Heart-Mind), Metaphors, and Catalysts, designed to simplify complex digital concepts and inspire action.
Episode Breakdown:
- 0:00 - 1:30 — Introduction to the Digital Mythology Podcast and its mission.
- 1:31 - 4:00 — Declan’s personal journey in tech and the power of storytelling.
- 4:01 - 7:30 — The impact of using stories to explain complex technology, inspired by Declan’s brother's boat stories.
- 7:31 - 10:00 — Bridging the gap between technical and non-technical stakeholders using simple, emotional narratives.
- 10:01 - 11:30 — Introduction to Declan’s three-pillar storytelling framework: Shin (Heart-Mind), Metaphors, and Catalysts.
- 11:31 - 13:30 — The first pillar: Shin and how to use emotional storytelling in digital transformation.
- 13:31 - 14:30 — The second pillar: Metaphors, and how they simplify complex ideas.
- 14:31 - 15:00 — The third pillar: Catalysts, igniting passion and action in stakeholders.
Tune in to learn how to:
- Use metaphors to communicate effectively in digital projects.
- Connect emotionally with stakeholders to achieve better results.
- Understand the importance of storytelling in digital transformation.
Join Declan as he kicks off this exciting series aimed at transforming the way we communicate about tech, using timeless storytelling techniques to drive modern success.
As you embark on your digital transformation journey, remember that success isn't just about the tools or technology—it's about how well you can tell your story. By leveraging the timeless power of mythology, storytelling, and emotional connection, you can engage stakeholders, win buy-in, and inspire action. The Digital Mythology Podcast is here to help you bridge the gap between complex tech and human understanding, transforming your digital efforts into a narrative that truly resonates.
Join host Declan Goodman as he guides you through this journey, one story at a time.