The Rose Revolution with Authors Rasmus Emborg and Jens Honoré

Summary

In this episode, Laurie Forster welcomes Jens Honoré and Rasmus Emborg to discuss their book, 'Rose Revolution.' They delve into the journey of writing the book, the evolution of rosé wine, and the stories behind various winemakers, including the popular Whispering Angel. The discussion highlights the global landscape of rosé, and the importance of quality and craftsmanship in rosé production. The conversation concludes with reflections on the future of rosé wine and its place in wine culture.

Takeaways

• The book 'Rose Revolution' is a comprehensive exploration of rosé wine.
• Rosé wine has undergone a significant transformation in quality and perception.
• Whispering Angel is a key player in the rosé market.
• The book features stories of various winemakers and their contributions.
• Rosé is now a popular choice among younger consumers and women.
• Quality craftsmanship is essential in producing high-quality rosé.
• The global rosé market includes producers from various countries.

For more on the Rose Revolution book visit the book website or follow them on Instagram @RoseRevolution_thebook

Transcript

Laurie Forster (00:01.145)

So today is all about a Rose Revolution and I want to welcome into this show Jens and Rasmus. Hi guys, how are you?

Jens Honoré (00:10.952)

Good, how are you?

Rasmus Emborg (00:11.147)

Bye Laurie.

Laurie Forster (00:12.419)

So excited, thank you for sending me this gorgeous copy of your book. I can't wait to talk all about it. But for those of you who are watching on video, I just had to give you that shot. And when you get it and you open it up, this is just not only great info, but great photos. And I think that makes it interesting. I don't know anyone and maybe us wine geeks would be the exception.

that wants to read a book about wine without seeing something, without seeing the people that make the wine or the vineyards or the wine that's made. So I really appreciate what you guys did here with the Rose Revolution. Welcome to the show.

Jens Honoré (00:54.38)

Thank you.

Rasmus Emborg (00:54.635)

Thank you. Thanks for having us.

Laurie Forster (00:55.801)

All right, so this is a big undertaking, because this is not a small little pamphlet book. This is a huge book, not only in what you wrote, but also in the photos that are contained within. How did you two connect and decide to do the, because probably I know I wrote a book myself called The Sipping Point, much smaller and different magnitude, but it's almost.

Jens Honoré (00:58.446)

Okay.

Laurie Forster (01:20.939)

like birthing a baby when you write a book. So you must have spent a lot of time together. What made you guys want to sign up to do this together?

Rasmus Emborg (01:30.571)

Well, to start? I mean, it's a long story. Actually, Jens and I, we're old school buddies back from high school. We actually didn't see each other for many years. I became a journalist. Jens became a photographer. And then a bit by coincidence, we ended up having a lunch together some years ago. We were having Danish open-faced sandwiches with hearing.

Jens Honoré (01:36.206)

you

Rasmus Emborg (02:00.811)

And for that, you need to drink a lot of beer and acrobatics. And we were talking about what, what are we going to do in our lives? And I just written another book, actually a book about beer. But, and the humans asked me, well, what's your next project? And I said, Well, actually, I think I would like to make a book about Rose. I can get, I can come back to why I actually had this idea. And then you said, Well, this book, I want to join, let's do it together. And then I mean, this is

Jens Honoré (02:04.778)

Okay.

Rasmus Emborg (02:29.589)

Probably, I was before the COVID, I'm, yeah, it's five years ago, but then that's where it all started. And then we, yeah, we started discussing the idea and talking to publishers and so on. And then, yeah, here we are with a book and we're very proud of it.

Jens Honoré (02:30.769)

you

Laurie Forster (02:35.533)

Mm-hmm.

Jens Honoré (02:57.742)

No, didn't.

Laurie Forster (03:11.747)

Did you hear me, Jens? I said, what was your main driver to wanting to get involved in this project with your friend?

Jens Honoré (03:22.158)

Well, as Rasmus said, we kind of followed each other's career all the years through and we kind of started to talk again while Rasmus was writing that book about beers and then we met up for this Danish lunch. And I just reread one of my favorite books from when I was a teenager called The Third Half. The Third Half is about what to do when you get into your third half, at least your working life. And then Rasmus came around and said, you know what? I need to come back into that. Why?

He's been thinking about making Bordeaux Rosé and I was just like, I jumped on the project right away and say, why don't we do it together and make it into this like, you know, big coffee table book because we also both were big fans. We've been wine fans and wine enthusiasts for all our life. And we both had that transition going from red wine, more to white wine, and then actually rediscovering Rosé wine and not only rediscovering Rosé wine, but also experiencing how the quality has improved immensely over the years.

And we saw a in the market there because we saw there was a few other books written about Roseau wine, they're not very, I wouldn't say they're not very good, but they're not that kind of accomplished, I would say. And we put the book on that pedestal. So we put the bar pretty high from day one and of course understood what we were trying to take on here. And we want to do everything ourselves. Every word is written by Rasmus, every photograph is done by me.

So of course getting into that project also meant that we had to do a lot of research.

Laurie Forster (04:54.741)

Love it. And it is very comprehensive. I love that you talk about, you know, some of the terminology that us crazy wine people use. So people aren't feeling lost how, how Rose is made. But what I really love are the profiles of the various winemakers and the wineries who have really are either a standard by which, you know, Rose has kind of been judged or who have changed the market.

And so I think stories really sell in wine as far as.

connecting people to want to try the wine, to do it more. But I will say that I've been in my business, the wine coach, for 20 years now. Previous to that, I was in technology. So I'm kind of a career changer. And back in the day, I've always loved rosé, but you could never get anyone to drink it. They would just see that it was pink and think it was white Zinfandel.

Jens Honoré (05:47.266)

you

Laurie Forster (05:58.777)

or worse and no one would go along with it, right? And that has obviously, the last 20 years. I find that also the interesting thread in this book about how that has come around.

one of the stories that you tell in the book, and I don't know if it's your favorite, but I did bring, as you know, I brought the Whispering Angel rosé to the table just to have something to sip on this week on The Sipping Point. How did you determine which wineries, maybe we'll talk specifically about Sasha Lacine, and Whispering Angel, but how did you decide which wineries you wanted to feature in the book?

Jens Honoré (06:17.018)

.

Rasmus Emborg (06:43.339)

Well, I mean, Laurie, I'm sure we all have had Rose wines at a beach or the swimming pool and maybe every now and then we put a few ice cubes into this wine. I mean, my story, my close relationship with Rose started 12 years ago when my wife and I bought a small vineyard down in Provence.

And know, Provence is the heartland of Rose. More than 90 % of the wine production there is Rose. And so for good reason, I started to drink this stuff. So I started exploring the world of Rose, you know, day by day, glass by glass. And as I got to know some of the region's best producers, I began to see this incredible effort and artistry that it went into making truly great Rose.

You know, it was a pale wine that for many years was looked down upon, ignored by experts. But during the past years, the wine has really been undergoing a fascinating development when it comes to quality, when it comes to recognition, and when it comes to popularity and sales. And I witnessed this development firsthand. And I got so fascinated by this ockly-dockly transformation that reflects how perceptions of this wine have shifted dramatically.

And that transformation, that story just needed to be told. one of my great inspirations was actually Sacha Lacino of Chateau d’Esclans producing the wine that you are just showing, Whispering Angel. And actually Chateau d’Esclans is located just a few kilometers from my own vineyard. And I mean,

He has a remarkable story and he is one of these true pioneers in this Roseau Revolution. He's a man from a renowned Bordeaux wine family who sold the family estate in Margaux to buy a chateau in Provence. Provence at that time was considered a low-status wine area.

Rasmus Emborg (08:58.111)

He wanted to produce Rosé and equally low status wine. And the whole wine establishment was just shaking their heads. What is he doing? But the shim did not care. He had a vision. His vision was to make Rosé into real wine. And today, nobody is shaking their heads because he's really been successful. And I mean, his story is, of course, a key story in this.

Laurie Forster (09:05.913)

you

Rasmus Emborg (09:25.429)

this overall description of how Rosé revolution, Rosé has developed as a wine category. And it was important for us that all the producers that we wanted to tell this story through, that they had an interesting, fascinating story of their own. But also each producer sort of brings in a puzzle or piece to the overall

picture of what has happened. yeah, for good reasons, we spent a lot of time finding out what producers to include in this book. We wanted to go around in the world. We wanted to both have, you know, big producers, small producers. We wanted different kind of production methods, different variety of grapes and so on. And yeah, we ended up with these.

Jens Honoré (10:18.67)

geez.

Rasmus Emborg (10:21.003)

13 different producers and we think it really represents this story, this Rose evolution.

Laurie Forster (10:28.547)

I love that. And I think as far as a gift, and since Valentine's or Galentine's or whatever holidays might be coming up for you, birthdays, et cetera, this is a great gift book because if you love rosé, chances are you probably haven't tasted all 13 of these producers before. Some of these can be quite expensive if you think of Domaine Ott or you think about Domaine Tempier, which I...

well because it is quite famous in when you're learning about wine in our business. But I thought this is just such a great guide that as you read each chapter, you search out that wine and you try that and then you just keep moving on. So I love the way you've organized that. And then in between the stories, there's a little bit more of what you need to know about how wine is, the rosé wine is made or the bottles or different aspects of

Jens Honoré (10:58.126)

Thank

Laurie Forster (11:27.703)

the wine culture, which, so I think that's brilliant the way it's organized. I love that, I think, you know, let's talk about Whispering Angels since it is one of the featured stories and it is the wine I brought to the table. I don't know where you would be in the US that you couldn't find Whispering Angel. You'd have to really be out there in the middle of nowhere.

Jens Honoré (11:42.478)

.

Laurie Forster (11:52.857)

And I should say I've even been you know, if you go to resorts or you go to other countries It is the one wine you seem to be able to find Everywhere so Sasha has done such a great job

distributing and making sure it's available. And in reading the chapter that you wrote about Whispering Angel, I love that he was saying that he doesn't care that sommeliers, because you know, some serious sommeliers or snobby sommeliers will probably not want Whispering Angel on their list because it is everywhere. Because you can find it at the corner store, maybe it is readily available and they want their things to be more exclusive or more

Jens Honoré (12:13.726)

you

Laurie Forster (12:39.553)

obscure if you will. So tell me a little bit more about that and your thoughts after talking to him about you know his brand and how he doesn't really care for the for everyday people to have access.

Jens Honoré (12:59.43)

No, that is right and it's a very good observation you have here because one of the main issues for not only him but also some of the other producers is to produce a really good wine and they are really truly professionals and Rasmus and I as we said already a few times spend a lot of time, the pre-production is super important to find people.

who have different stories because as you probably know, if you've seen one vineyard, you've kind of seen them all. So the storytelling part of this, both in pictures and in words, was super important to us, but also finding different producers, producing different Rose wines that you actually have different taste within that variety and even different colors. But of course, he he spearheaded that whole revolution, but it's all based on...

just because it's good looking, it's inclusive, it's including young people, women, and so on. It's been very interesting for us to see, to find out that the best selling French wine in United States, for instance, is Rosé wine. And it's that one brand that has done that kind of marvelous work. And it's quite fantastic. And it's such worth telling that story because as a wine enthusiast, and as a man in my 50s, I get sick and tired of that kind of talking down to people if they don't know.

Laurie Forster (14:00.793)

Yeah.

Jens Honoré (14:16.45)

the thing about wine and they buy it from the color. If Roseau wine wasn't good today, it wouldn't be such a big player in the wine industry. And it is. And the market share is taken. It's just enormous. And it's all safe for red wine, funny enough. So maybe the people within the wine industry criticize Roseau, kind of look at themselves and say, happened here? Because it was just like a fluke. It would be over like within two years. But the sustainability and the way they produce it and how hard it is to make good wine.

Laurie Forster (14:41.369)

Mm-hmm.

Jens Honoré (14:45.454)

And it's not a spillable wine anymore. It's, the grapes are picked at a certain time to make the best possible or say wine. And for us, we had the serendipity of kind of getting Sasha Lacine in the book. The way we wanted to have him in the book was just like, I say pure luck, but it was just a fantastic coincidence. And, and, and he, he became very, important for the book. But, and Rasmus, we went there several times and we had.

Even today we have a fantastic relationship with them and they've been really, really nice to us because we want to get access to all aspects of the wine production and also have conversations with him because he is like, you can use that kind of cliche, but he's like a rock star within the wine industry.

Laurie Forster (15:29.933)

For sure, and think one of the last week on my show, we talked about rethinking the wine industry and the way we market and sell and sort of teacher model, like we all have to talk like wine professionals versus the new model, meeting people where they are. And I think what...

Sasha and the rose category has done is sell, you said it in the book, a lifestyle. They have sold fun. And we can say rose all day. We can say, yes, way, rose. We can make it fun, but it doesn't make it not a great wine. And they don't have to know everything about every treatment in the process of making the wine. But.

Jens Honoré (16:05.07)

you

Laurie Forster (16:18.145)

you can start to enjoy it and then move from there. And so I think way of the marketplace is more of the stories behind the wine, less of the technical jargon and the technical specs. What else Rasmus in writing the various features on the various winemakers was surprising to you that you found out after speaking with the winemakers?

Jens Honoré (16:42.894)

Okay.

Rasmus Emborg (16:46.709)

Well, we learned a lot and I mean, yeah, we also had a few surprises down the road. I think it's important to say, of course, Sasha Lacine he is one of the key persons, but there are a number of other producers who's really been very crucial in this development. And often when we talk about some of them, we also talk about

Jens Honoré (17:15.29)

Okay.

Rasmus Emborg (17:15.613)

about them being very good, very good businessmen. And we talk about Rosé as being a pop culture phenomenon. And we talk about the transparent bottles and the beautiful wine that goes well on Instagram. And for sure, this is a part of the story. But I also think it's really important to focus on the professionalism.

the artistry, the craftsmanship behind the production of wine. Today, mean, Rosé is no longer a byproduct of a wine production that has the best possible red wine as its overriding goal. I mean, today, the wine is made on its own terms.

Laurie Forster (17:57.177)

Mm-hmm.

Rasmus Emborg (18:15.084)

You choose the variety of the grapes. You place the vineyards at certain locations. You choose the time for the harvest, not to make the best red wine, but to make a Rose in its own terms. this was kind of part of the story.

Jens Honoré (18:16.746)

Okay.

.

Rasmus Emborg (18:42.113)

We knew and gave us the idea of this book and traveling around the world, visiting all these producers. I mean, we really got a confirmation that there is a number of wine producers out there who really have the ambition of not only selling a lot of Rosé wine and do it in a smart way, but they also really want to make a really high quality wine.

that can compete with the best wines in the categories of red and white. So I think this part of the story cannot be emphasized enough. And just because it looks good and just because you have a lot of fun while drinking it, you really can get high quality Roe Sake. And I mean, that's truly an important point also in our book.

Jens Honoré (19:24.014)

.

Laurie Forster (19:39.149)

I love that. And it's not just Provence, although that is, you know, the Mecca, if you will, of great rosé in my mind for sure. But I love that you're featuring rosé from all over the world. I think maybe that's something that's changed that I've seen over the last 20 years. Yes, was there great rosé being made back in the day?

Laurie Forster (20:06.937)

coming in to the fold and really focusing on making a great rosé, growing the grapes to make a great rosé, like you said, not making it as an afterthought, just bleeding off of what you're making with Red or just to put together something that you can have on your portfolio that's inexpensive and sort of not serious, if you will.

What other country, of course, we could probably spend a whole show just talking about French rosé, but what other country do you find most exciting Jens for?

Jens Honoré (20:49.197)

Well, it's kind of lame to say that, I think that it's interesting what's going on in United States because it's a big market. It's the second biggest resale market in the world.

And for us, was very important to include that. Not only to have the old wine world, so to speak. We have producers from Spain, Italy, and even Germany. And then we have also other areas in France. But we went to America because, and also I spent a lot of time finding an East Coast producer because that's where I'm from, so to speak. And I found, we found a producer and actor here on Long Island, which is kind of unseen. And it was like, if you said that 20 years ago.

that you would have a world-class Brazil producer from Long Island, people would laugh at you. You're like a comedy store guy. And we have good wines in New York, which is more upstate, white wines. And then, of course, California is very defining for what American wine is, especially to the rest of the world and especially in Napa Valley. So because of that also, deliberately, we want to kind of not seek out a winemaker from Napa Valley. So we found one in Paso Robles, which is kind of the big producers like...

Laurie Forster (21:38.851)

Mm-hmm.

Jens Honoré (21:55.822)

Languedoc is in France and we found the Dayou brothers who also have a fascinating story about two brothers from Lebanon fleeing the civil war there coming to France and then ending up in the United States. And they're really, really serious winemakers. And if they want to get on board on the Roseau thing, on the bandwagon, so to speak, it's because they really mean it. And they, within a few years, they come up with a world-class Roseau wine too, which is just a kind of ramification of how important it to that business and it's got a

great way to make money, but also as Rasmus mentioned, I said before, also to include the younger generation in winemaking and wine drinking, which I think is very, very important. so those two producers, one from the East Coast and one from the West Coast, and also telling the story that wine is actually a global thing today. It's not only consumed globally, but it's also produced globally. And that was very important for us. And also another thing that is kind of important to us is also, Rose wine is actually one of the most

It's very clean, all the produce we have. When I'm saying clean, it's biodynamic. Some people go even further using the rule of Steiner method and go all the way up to the meter, if you look that up. But to us it's very important to kind of emphasize the quality of the wine and how serious these winemakers take themselves and theirs are also the consumers.

Laurie Forster (22:55.8)

Okay.

Rasmus Emborg (23:18.753)

And if allow me to add, mean, it's of course as Provence is the heartland of Rose and for good reasons, we have included a number of producers also in the southern part of France. But what is interesting to see when you travel around the world and pay visit to a number of the wine producers in other countries is that you find out that this typical

Provence style, this pale, drying, crisp wine. That is the style that has become the most popular one all around the world during this Rosé revolution. that is, mean, that is, I mean, a lot of them are based on Grenache, which has become the number one Rosé grape in the whole world, you know, bringing this typical flavor of peach.

you find in many, many Rosé wines. that's definitely been interesting to see how the category is turning away from these darker, more sweet wines. mean, know, Mateus, know, White Zinfandel and so on. then you, I mean, the popular ones now are getting, I mean,

Jens Honoré (24:19.918)

you

Rasmus Emborg (24:44.789)

dry, pale, and not a lot of color. They're crisp. for that reason, also, I mean, they go very well with food. And that's actually another, you know, mega trend that I think kind of supports this development. That, I mean, I don't know about you, Laurie, but...

Laurie Forster (24:59.639)

Yes.

Rasmus Emborg (25:13.089)

I I don't need a lot of red steaks anymore. mean, and I eat more fish, I eat more light meat, I eat more vegetables. And to go with that, I more often look for a wine that is lighter, that is chilled. And often, of course, I go for a glass of white wine, but then you also have a Rosé as a choice. So I think that trend.

Jens Honoré (25:14.446)

Okay.

Laurie Forster (25:21.048)

Right.

Rasmus Emborg (25:40.913)

is also a very important part of the development we've seen in past couple of decades.

Laurie Forster (25:48.919)

Yes, and in the book, remember reading, you know, there, I might be Jean Francois.

who said there aren't just two colors of wine. Now there are three and we need to remember that, you know, so maybe, I don't know if you know the Billy Joel song, bottle of white, bottle of red. We need to update that now because there are three colors of wine now and it used to be that wouldn't come to mind when you're like, do you want a white? You want a red? But I do agree. We are eating lighter now and

Jens Honoré (25:59.004)

Okay.

you

Laurie Forster (26:22.809)

I appreciated big, I wanted the big bold reds that was like, you know, sort of where my head was at. And then over the years, I have so much more appreciated the delicate whites and rosés and sparkling wines and how those can be so much better depending on the food pairing of an option. And I think when you do get...

You know, I do a lot of tastings, live tastings. And when you do get people to sit down and taste food and wine together and, know, a Cabernet Sauvignon with a, you know, a filet of halibut or something like, you know, you're just clobbering the food with the wine.

Jens Honoré (26:46.934)

.

Laurie Forster (27:05.529)

that both can shine. And so I think that's really true that red has a certain flavor profile and pairing set, but so much more of what we eat is gonna go with a white or a rose. And I do love how in the book, I guess women have been a big part of this revolution, if you will, and this kind of focus on rose. And I think even Sasha was saying that

Jens Honoré (27:10.51)

you

Laurie Forster (27:34.219)

He knew women loved Sauvignon Blanc and rosé champagne, so he thought, hmm, maybe a still rosé could be something here as well. So I agree. think.

what we enjoy now.

That's awesome. So I know you guys have an Instagram profile out there where folks can interact with you, can check out more about the Rose Revolution. Is it just at Rose Revolution?

Jens Honoré (28:10.143)

It's called Revolution, the book. Let me just check it here, sorry.

Laurie Forster (28:13.975)

Yeah, let's just make sure we give out the right Instagram. I know if you're interested in getting the Rose Revolution, you can find it on Amazon, of course, or wherever you buy your books. It's readily available.

Rasmus Emborg (28:15.521)

Thanks

Jens Honoré (28:23.47)

Bronson Nobles, Sarman Schuster, yeah.

Laurie Forster (28:29.645)

Yep, all of the biggies. And like I said, it is a beautiful gift book, full color, glossy pages. this is, you know, I won't say coffee table book, but maybe wine table book, dining table book. But I love it because, you know, now that I have it, I'm gonna go back through and kind of take inventory of all of these rosés that I have already tried, but the ones that I haven't tried, I'm gonna get back out there and make sure to.

to complete the journey of the 13 wineries.

Jens Honoré (29:00.334)

.

Rasmus Emborg (29:03.667)

I mean, you're more than welcome, Laurie, to call it a coffee table book. Maybe there's a few more. OK.

Laurie Forster (29:06.893)

signal.

Laurie Forster (29:11.012)

Go ahead, Rasmus.

Rasmus Emborg (29:13.171)

Okay, I mean, you're more than welcome to call it a coffee table book, but maybe there's a few more words than in the typical coffee table book. But I mean, for good reasons, we wanted to make this not only a book telling a story and make people know more about it. wanted to, I mean, making this book has been truly been a joyride for Jens and I. And we hope that this

Laurie Forster (29:20.823)

Yes.

Rasmus Emborg (29:41.247)

this joy and this fascination. hope that people that goes through the book feels this because we don't look at it as a normal wine book. We actually had the ambition of making a book that was kind of like the wine that was inclusive, unsnobbish, a book that didn't talk down to you. I would definitely think that you

Jens Honoré (29:52.158)

Okay.

Rasmus Emborg (30:08.641)

cannot not value out of it if you are a wine enthusiast. But I mean, you don't have to be an expert to dig into this book. And hopefully you will just have a good experience and look at this as, like you were saying, the book is also kind of a marker for the good life. Because, yeah, I mean, that's important part of life too.

Laurie Forster (30:18.051)

Great.

Jens Honoré (30:39.134)

Yeah, that's very important to emphasize that there also because my wife is actually much better wine tester than I am, even though I did all the wine tasting and all the research. And she's just getting tired of me talking down to because she doesn't know about the wine, but she'd know what a good wine is. And I think that's what we're trying to emphasize in the book. We're not telling you what wine to drink and what is good. And one thing that I would say though, all the 13 producers in the book are very really, really high quality.

but it also high quality for real money. So you can actually buy a really good bottle of wine for, you know, decent money without spending, you know, the whole bank there, the bank account on buying wine. And that was that. I hope that, you you feel that when you're sitting with the book and also all the fun we had and the open doors we met and the fantastic, dedicated people we saw around the world.

That was really truly inspiring and that's what we're trying to kind of give you readers, know, by buying the book and seeing the book. Our Instagram account, I now have found it. It's @RoseRevolution_thebook.

Laurie Forster (31:42.229)

Okay. @RoseRevolution_thebook. I love that. And I did see a picture of one of my wine idols in the book as well. Kermit.

Jens Honoré (31:45.677)

Yes.

Laurie Forster (31:52.441)

and I love that you included how he brought in a lot of these amazing wines like Domaine Tempier back in the 70s. Whereas maybe back then, Rosé wasn't respected the way it is today, but I love that nod as well. Well, Jens and Rasmus, you guys?

Jens Honoré (32:10.614)

Yeah, that's just like having including American producers in the book. was very important also to include Kermit Lynch because him and a few others were like pioneers in the American market to kind of learn Americans about drinking really good wine. And he took his motorbike and lived in Berkeley and he was kind of a hippie and travel around. And Domaine Tempier was one of the first producers he found.

single-handed was one of the kind of pioneers making or say like a a stable of wine connoisseurs in America and now he lives in France. for me, I've been buying wine from him, like a ton of wine, way too much. So for me, for me, meeting him was like it was a big thrill and he was so kind to us and it's a very interesting and part of the book as well. Yeah.

Laurie Forster (33:02.233)

And his book Adventures on the Wine Trail is excellent. If you guys haven't written, yeah, it's a very fun book about how he found all these.

Jens Honoré (33:08.353)

Yes.

Laurie Forster (33:14.359)

them back to the US. So this book is amazing, guys, go out there and check it out. Rose Revolution. It's a great gift for yourself or somebody you love who loves rose. And it's a great way to just try all the amazing roses that we now have out our doorstep here in the US. So guys, thank you so much for being on the sipping point this week. I really appreciate what you guys put together here. And I just hope I get to drink some rose with you very soon.

Cheers.

Jens Honoré (33:45.431)

Thank you, Laurie.

Rasmus Emborg (33:45.537)

We would love to. Thanks, Laurie. It was a pleasure. See you.

Jens Honoré (33:49.624)

Cheers.