C-Suite Strategies
C-Suite Strategies is the podcast for revenue-minded leaders who know that sales and marketing aren't separate functions. They're one engine.
No fluff. No theory. Just straight talk from people who've sat in the seat.
Hosted by Stacie Sussman, Founder and CRO of RevUp Advisory and named a 2026 Women to Watch by both Thrive Global and Her Agenda — with 17 years leading sales teams in Manhattan, 100+ consulting projects, and a track record of scaling companies to exit — each episode digs into what growth actually looks like for mid-market operators, founders, CMOs, and CROs. Because growth isn't just about data and metrics — it's about mindset, showing up, and surrounding yourself with the right people.
This is a space for the conversations that go beyond the dashboard. The ones about alignment, accountability, and what it really takes to build a revenue engine that lasts.
If you're ready to stop treating sales and marketing as separate problems and start leading like they're one — this is your podcast.
If you want to learn how to turn the chaos of growth into clarity and confidence, subscribe to C-Suite Strategies. Your next breakthrough is just a listen away.
C-Suite Strategies
S1E15: Your Broken Foundations Is Killing Your AI Dreams
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What if AI isn’t failing you—your broken business foundations are?
In this solo episode of C-Suite Strategies, Stacie Sussman, founder of RevUp Advisory, shares raw stories from the boardroom about why companies struggle to see real ROI from AI.
Here’s what you’ll hear:
• The $37M company with a marketing team stuck in Excel chaos for board reporting
• The “12-step content circus” that keeps marketing in approval purgatory
• The sales shuffle—bad data, fake leads, and wasted hours in Salesforce
• Why AI is an amplifier, not a savior (and what it can never fix)
• How RevUp Advisory maps workflows, patches the pipes, and builds real operational alignment
• What it takes for agentic AI to actually accelerate sales, marketing, and growth
• Why fixing workflows is the first step to successful AI implementation
The truth? AI can’t fix bad data hygiene, broken workflows, or toxic culture. It only makes the noise louder. But when your systems are aligned, strategies are clear, and teams are working on solid foundations—that’s when AI shifts from hype to becoming a true growth engine.
RevUp Advisory is trusted by growth-stage companies who’ve outgrown “good enough.”
We’re the team you call when sales is stuck, marketing isn’t converting, and ops can’t keep up. Led by Stacie Sussman and a team of experts you wish you called six months ago, RevUp realigns your go-to-market engine so growth stops feeling like a grind—and starts feeling like momentum.
Email Stacie: stacie@revupadvisory.com
Connect with Stacie:
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