C-Suite Strategies
C-Suite Strategies delivers proven insights on how to scale, streamline, and strengthen your B2B business.
If you’re looking for real-world growth strategies from a C-level sales and revenue pro who’s been in the trenches, you’re in the right place. Hosted by Stacie Sussman, Chief Revenue Officer at RevUp Advisory, this show is your go-to resource for navigating the messy middle of business growth.
Each episode features practical advice, candid conversations, and expert interviews designed to help you overcome bottlenecks, align your team, and ignite sustainable success.
We’ll answer questions like
How can I scale my B2B business sustainably?
What are the most effective strategies for scaling a B2B business?
How do I build and lead a high-performing team during growth?
What are the top metrics to track for B2B sales growth?
How do I align sales and marketing teams for incremental revenue outcomes?
How can technology help scale my B2B business more efficiently?
How do I reduce customer acquisition costs while increasing revenue?
This podcast is packed with value for B2B founders, CEOs, CMOs, sales leaders, and business operators ready to scale smarter—not harder.
If you want to learn how to turn the chaos of growth into clarity and confidence, subscribe to C-Suite Strategies. Your next breakthrough is just a listen away.
C-Suite Strategies
15: Your Broken Foundations Is Killing Your AI Dreams
What if AI isn’t failing you—your broken business foundations are?
In this solo episode of C-Suite Strategies, Stacie Sussman, founder of RevUp Advisory, shares raw stories from the boardroom about why companies struggle to see real ROI from AI.
Here’s what you’ll hear:
• The $37M company with a marketing team stuck in Excel chaos for board reporting
• The “12-step content circus” that keeps marketing in approval purgatory
• The sales shuffle—bad data, fake leads, and wasted hours in Salesforce
• Why AI is an amplifier, not a savior (and what it can never fix)
• How RevUp Advisory maps workflows, patches the pipes, and builds real operational alignment
• What it takes for agentic AI to actually accelerate sales, marketing, and growth
• Why fixing workflows is the first step to successful AI implementation
The truth? AI can’t fix bad data hygiene, broken workflows, or toxic culture. It only makes the noise louder. But when your systems are aligned, strategies are clear, and teams are working on solid foundations—that’s when AI shifts from hype to becoming a true growth engine.
RevUp Advisory is trusted by growth-stage companies who’ve outgrown “good enough.”
We’re the team you call when sales is stuck, marketing isn’t converting, and ops can’t keep up. Led by Stacie Sussman and a team of experts you wish you called six months ago, RevUp realigns your go-to-market engine so growth stops feeling like a grind—and starts feeling like momentum.
Email Stacie: stacie@revupadvisory.com
Connect with Stacie:
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