Just Add Social

Welcome to Just Add Social, the podcast that unlocks the power of social media to fuel your business growth! Whether you are looking to boost brand visibility, connect with your audience, or drive measurable results, social media is the game-changer—and we are here to show you how.

Hosted by Clive Roach, a seasoned social media expert with over 15 years of experience at the helm of social strategies for global brands like Philips, this podcast dives deep into proven tactics, real-time analytics, and insights that align with your key business goals.

Each episode is tailored to your level of social media expertise, with a quick rating up front (social savvy scale 1-10) so you can easily choose the right episode for your skills and interests. Whether you are a social media newbie or a savvy strategist, Just Add Social is here to help you level up.

Tune in and learn how to maximize your social media potential—one episode at a time!

Contributors

Host

Clive Roach

Specializing in developing and executing targeted marketing strategies that maximize ROI. Expertise includes social media management, data analysis, campaign planning, and cost reduction.

● Creation of social media strategies from initial discovery sessions to proposal development and project execution.

● Integration of AI in content management.

● Experience in setting up and managing enterprise social media programs (such as Sprinklr and Hootsuite).

● Development of processes, management of policies, and handling of crises.

● Development of online or in-person training courses.

● Skills in video campaign conceptualization, storyboarding, and direction.

● Public speaking as an event speaker providing insights at events or on podcasts.

● Skills in community management and experience in managing a global portfolio of social media accounts and applications.

https://cliveroach.com/