Finance Girlies: Money Conversations for Gen Z and Millennial Women

FinCon: Behind the scenes of the country's biggest personal finance conference / 43

Emily Batdorf & Cassidy Horton Season 1 Episode 43

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0:00 | 23:10

We just got back from FinCon — the biggest personal finance conference in the country — and we're buzzing with ideas, connections, and inspiration for The Finance Girlies community.

If you've never heard of FinCon, picture this: around 2,000 personal finance creators, writers, coaches, and entrepreneurs gathered in one place for three jam-packed days of learning, networking, and nerding out about money topics. From TikTok influencers to seasoned bloggers who've been at this since 2008, the diversity of people and business models was incredible.


✨Episode Highlights✨

  • [1:00] Our three main goals for attending and how they differed from Cassidy's 2021 experience
  • [3:00] Emily's first-time impressions and the surprising diversity of finance creators (hint: lots of TikTok influencers!)
  • [6:00] Cassidy's favorite session -- Angie Matthews' keynote on embracing who you are and integrating those identities into your work
  • [12:00] Emily's favorite session: Why financial content isn't working — Kelsa Dickey's eye-opening talk on behavior change and the "less, simpler, sooner" framework
  • [15:00] The video content conversation we didn't want to have (but know we need to)
  • [16:00] Connecting with podcast guests Jessica Norwood and Jillian Johnsrud in person
  • [18:00]  How we met two OG finance bloggers who've been at this since 2008
  • [19:00] What we're excited to try — From video experiments to community building inspiration
  • [21:00] Our thoughts on returning to FinCon vs exploring podcast-specific conferences


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