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The Finance Girlies: Money Conversations for Gen Z and Millennial Women
Welcome to the Finance Girlies, a money podcast for the girlies who’ve never felt seen by traditional finance advice.
This isn’t your typical personal finance show — it’s two Millennial friends talking about money the way it actually shows up in our lives.
We’re your hosts, Emily Batdorf and Cassidy Horton. Between the two of us, we’ve spent more than a decade researching and writing for big publications in the personal finance space.
Now, every Wednesday, we’re sharing our financial knowledge, experience, and hard-won confidence with you. (And when it’s helpful, we bring in trusted experts to help us unpack the more complex topics.)
During each episode of The Finance Girlies, we’ll cover topics like:
- Why you don’t have to feel “ready” before you start investing
- How to be a more conscious consumer when you’re constantly being #influenced
- How your career as a freelancer, entrepreneur, or employee affects your financial reality
- How to handle money conflicts in relationships — and strategies to avoid them altogether
- How your money beliefs directly impact your financial habits and choices
Together, we’ll explore how you relate to money: through conversations with your partner, the paycheck you earn, and how you spend your days. Instead of throwing prescriptive advice at you, we’ll give you helpful reframes, mindset tools, and why-did-nobody-teach-me-this tidbits to help you build financial confidence every day.
If you’ve ever felt like personal financial advice was too dry, impractical, condescending — or just too bro-y — we invite you to pop in an earbud and let out a deep exhale.
The Finance Girlies: Money Conversations for Gen Z and Millennial Women
What Our Freelance Writing Businesses Actually Look Like in 2025 / 51
This episode is only available to subscribers.
The Finance Girlies Insiders
Support the show & get subscriber-only content.A lot of you know us as The Finance Girlies — but what you might not know is that we're also full-time freelance writers. We’ve been riding the freelance waves up and down for years, but we’d be lying if we said the past 12 months haven’t thrown us for a loop.
In this insider episode, we're pulling back the curtain on what our freelance businesses actually look like in 2025. We're breaking down some numbers, the shifts we've seen, and how much the industry has changed. From attending a bleak freelancer roundtable to the impact of AI on client expectations, we're getting real about what's happening in the freelance writing space right now. But this isn't doom and gloom — we're also diving into the safety nets we've built, the mindset shifts that keep us grounded, and why we're still hopeful about the future.
Whether you freelance, you're thinking about it, or you're just curious about what goes on behind the scenes of your favorite creators' day jobs, this conversation is for you.
✨ Episode Highlights ✨
- [2:00] What freelancing actually is (a quick explainer for the uninitiated)
- [5:00] How the freelance industry has changed — FinCon 2021 vs. FinCon 2025
- [9:00] The real numbers: how our client lists and income have shifted
- [14:00] The pinch: less pay, more work, and changing client expectations
- [18:00] How AI has affected our businesses (and our mindset about it)
- [23:00] Safety nets we've built: emergency funds, cash cushions, and diversification
- [26:00] The non-monetary benefits of freelancing (flexibility, autonomy, control)
- [29:00] How The Finance Girlies fits into our long-term plan
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💻Visit The Finance Girlies website:
https://www.thefinancegirlies.com/
💖Email us your money questions:
hello@thefinancegirlies.com
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https://www.instagram.com/thefinancegirlies/