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Finance Girlies: Money Conversations for Gen Z and Millennial Women
Do you feel like you’re making progress with money, but somehow still feel behind?
Maybe you’re already saving, paying your bills on time, and investing a little.
But you still find yourself thinking:
"Wait… am I actually doing this right?"
And when you try to find the answer, you get even more frustrated because everything online feels like it was made for some Wall Street bro obsessing over his next trade.
If you’re craving money conversations that actually reflect you — an ambitious, vibrant woman using her money to build a life that feels abundant in every sense — come hang with us.
Welcome to the Finance Girlies, a money podcast for the girlies who’ve never felt seen by traditional finance advice.
We’re your hosts, Emily Batdorf and Cassidy Horton. Between the two of us, we’ve spent more than a decade researching and writing for big publications in the personal finance space.
Now, every Wednesday, we’re sharing our financial knowledge, experience, and hard-won confidence with you. (And when it’s helpful, we bring in trusted experts to help us unpack the more complex topics.)
During each episode of The Finance Girlies, we’ll cover topics like:
- Why you don’t have to feel “ready” before you start investing
- How to be a more conscious consumer when you’re constantly being #influenced
- How your career as a freelancer, entrepreneur, or employee affects your financial reality
- How to handle money conflicts in relationships — and strategies to avoid them altogether
- How your money beliefs directly impact your financial habits and choices
Together, we’ll explore how you relate to money: through conversations with your partner, the paycheck you earn, and how you spend your days. Instead of throwing prescriptive advice at you, we’ll give you helpful reframes, mindset tools, and why-did-nobody-teach-me-this tidbits to help you build financial confidence every day.
If you’ve ever felt like personal financial advice was too dry, impractical, condescending — or just too bro-y — we invite you to pop in an earbud and let out a deep exhale.
Finance Girlies: Money Conversations for Gen Z and Millennial Women
Feeling stuck with money? Start with your beliefs, not the numbers (ft. Michelle Malawer) / 66
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This week, we’re talking about the emotional and behavioral side of money with money coach Michelle Malawer. We explore what money coaching actually looks like, how it differs from working with a financial advisor, and why changing your finances often starts with understanding your patterns — not just your numbers.
We also talk about the beliefs and challenges Michelle frequently sees with women around money, from debt shame to undercharging to feeling stuck. Plus, we dig into a surprisingly powerful idea: imagination as a money skill. Once we’re not just trying to survive financially, we can start asking what we actually want our lives to feel like — and how our money can support that.
✨ Episode Highlights ✨
- [02:00] The key differences between money coaches and financial advisors — and when you might want to hire each
- [03:00] A real-life example of money coaching in action
- [06:00] Common problems people (especially women) bring to money coaching
- [08:00] What it means to “taste test” joy and pleasure with spending
- [11:00] What’s actually behind feeling stuck with money
- [13:00] Why emotions often come before numbers in coaching
- [16:00] The surprising insights clients discover about themselves
- [17:00] Why fostering your sense of imagination is an underrated money skill
- [25:00] Money beliefs that show up often for women
- [29:00] Michelle’s experience working with financial therapist
✨ Resources ✨
- Connect with Michelle on LinkedIn
- Join Michelle’s free money book club for women
- Get Ramit Sethi’s I Will Teach You To Be Rich: The Journal
📩 Get The Finance Girlies newsletter:
https://www.thefinancegirlies.com/newsletter
💻Visit The Finance Girlies website:
https://www.thefinancegirlies.com/
💖Email us your money questions:
hello@thefinancegirlies.com
📸Follow us on Instagram:
https://www.instagram.com/thefinancegirlies/