The Scale & Profit Mindset with David Peterson

What separates agents who grow from those who stall out? In this episode of To The Front, Adam sits down with David Peterson—better known as Coach P—to unpack the mindset, systems, and strategy behind scaling a successful agency.

From struggling in his first year to running one of the largest agencies in his company, Coach P shares the real story behind his rise—and how that journey sparked the creation of Coach P Consulting, a community now serving over 1,000 agents nationwide.

In this episode, you’ll learn:

• Why mindset is the foundation of business growth

• The key differences between being an insurance agent and being a business owner

• The roadblocks that keep agents from scaling—and how to break through

• Why people are your greatest asset, not your biggest expense

• How to build a winning culture that retains top talent

• What it means to “stack wins” and plan for long-term success

If you’re an agent or entrepreneur looking to scale your business, this conversation will challenge and equip you to think differently—and lead better.

Listen now and start building a business you’re proud of.