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Always On
If it seems like the world’s in permanent crisis mode — that’s because it is. But what does all this mean for the world’s biggest companies?
On Always On — a podcast about branding, communications and corporate reputation — host Shahar Silbershatz searches for the answers.
He meets brand, marketing and communications experts — including Chief Communications Officers (CCOs) and Chief Marketing Officers (CMOs) — to learn how they’re steering leading companies through our age of uncertainty.
Episodes
8 episodes
Microsoft's Frank X. Shaw on Trust and Transparency in Tech
We're back! In the season 2 premiere, Shahar interviews Frank X. Shaw, Microsoft's Chief Communication Officer, to explore the evolving landscape of communications and brand reputation management.Shaw reflects on his career journey from ...
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Season 2
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Episode 1
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45:38

Toy Stories
Our final guest of the season is Roberta Thomson, Chief Communications Officer at Hasbro, the leading toy and games company.In a wide-ranging and entertaining finale, Roberta and Shahar discuss:why she switched caree...
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Season 1
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Episode 7
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42:16
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Communications For the Win
Torod Neptune is Medtronic’s Senior Vice President for Corporate Marketing and Chief Brand and Communications Officer. He and Shahar discuss:how Medtronic built a "best in class" team for identifying reputation risksthe cru...
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Season 1
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Episode 6
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43:16
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Lessons From an "Accidental Communicator"
Ben Boyd was the Chief Communications Officer at Chobani, a leading American yogurt and plant-based food company, until November 2024.In this thought-provoking episode, recorded shortly before Ben stepped down from his role to go on sab...
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Season 1
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Episode 5
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42:19
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How to Communicate Authentically
"The world doesn't need more communication. It needs better communication."So says Kim Larsen, the head of global communications and brand experience at ING, a leading European bank.In this thought-provoking episode, Kim discuss...
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Season 1
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Episode 4
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45:23
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How To Forge a Global Brand
In episode two, host Shahar Silbershatz meets Ian Louden, the head of brand worldwide at ArcelorMittal, a leading steel and mining company.They discuss Ian's journey from graphic designer to brand consultant and ultimately into his curr...
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Season 1
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Episode 3
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41:01
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