Project Focus by Matthew White
Matthew White is a high-ticket event consultant and #1 Amazon bestselling author with over 20 years in business development and marketing experience, making him a sought-after guest for podcast discussions on high-ticket virtual events.
With experience in generating over $24 million in sales, Matthew is a no-BS guide who simplifies complex strategies for building profitable, repeatable $100K day virtual events.
Matthew specializes in helping high-ticket coaches, consultants, and speakers who sell one-to-many fill the room with premium buyers through self-liquidating ad systems.
His proven methodology has helped clients achieve consistent $100K months with live virtual events while escaping what he calls the "content hamster wheel" through strategic advertising that works around the clock.
His unique approach blends authenticity, empowerment, and a commitment to client success, drawing from personal experiences in selling $300K at a single event to only 27 attendees in only 2 hrs.
Matthew's clients have seen remarkable results: increasing reach and engagement by 478% while reducing ad costs by more than half, all while attracting only premium 5-star clients to their events.
Listeners can expect to gain valuable perspectives on entrepreneurship, digital marketing, and event scaling as Matthew shares his expertise in filling rooms with high-ticket buyers and building front-end systems that generate consistent success.
Whether you're a coach, consultant, or speaker looking to elevate your virtual events, Matthew's insights offer a compelling narrative of growth, persistence, and success in the digital age.
Project Focus by Matthew White
Designing Systems for Freedom: Insights from Chief Freedom Officer Cheryl Leong
Unlock the secrets to building a business that offers not just profit but also freedom, as Cheryl Leong reveals her strategic methods to automate, systematize, and scale operations effectively.
Join us as we welcome Cheryl Leong, the Chief Freedom Officer at the Growth Hub. Cheryl excels in guiding businesses to automate and scale, transforming them into entities that offer true freedom rather than just another set of responsibilities.
In this dynamic episode, we discussed the importance of systems and strategies in business growth. We delve into Cheryl's unique approach, which combines strategic vision, systems thinking, and a deep understanding of human psychology to help entrepreneurs build sustainable and impactful businesses.
- The Power of Strategy and Systems: Cheryl emphasizes the necessity of starting with a clear strategy and effective systems before hiring superstars to execute tasks. This framework allows businesses to operate efficiently and scale successfully.
- The Role of Virtual Assistants: Discover how virtual assistants can be strategically integrated into your operations to handle specific tasks, freeing up your time for higher-value activities.
- Task Shredding for Clarity: Learn about the 'Task Shredder,' a powerful tool for breaking down and delegating tasks, ensuring that business owners focus on activities that truly drive growth and value.
Tune in to gain valuable insights into creating a business that supports your lifestyle and frees you from the daily grind. Perfect for entrepreneurs seeking to leverage systems and strategies to build impactful and profitable enterprises.
Thank you for tuning in! We explore the journeys and insights of entrepreneurs, innovators, and leaders making an impact. If you enjoyed this episode, please consider subscribing, rating, and leaving a review to help us reach more listeners.
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The quality of your life is defined by the quality of your focus!