Project Focus by Matthew White
Matthew White is a high-ticket event consultant and #1 Amazon bestselling author with over 20 years in business development and marketing experience, making him a sought-after guest for podcast discussions on high-ticket virtual events.
With experience in generating over $24 million in sales, Matthew is a no-BS guide who simplifies complex strategies for building profitable, repeatable $100K day virtual events.
Matthew specializes in helping high-ticket coaches, consultants, and speakers who sell one-to-many fill the room with premium buyers through self-liquidating ad systems.
His proven methodology has helped clients achieve consistent $100K months with live virtual events while escaping what he calls the "content hamster wheel" through strategic advertising that works around the clock.
His unique approach blends authenticity, empowerment, and a commitment to client success, drawing from personal experiences in selling $300K at a single event to only 27 attendees in only 2 hrs.
Matthew's clients have seen remarkable results: increasing reach and engagement by 478% while reducing ad costs by more than half, all while attracting only premium 5-star clients to their events.
Listeners can expect to gain valuable perspectives on entrepreneurship, digital marketing, and event scaling as Matthew shares his expertise in filling rooms with high-ticket buyers and building front-end systems that generate consistent success.
Whether you're a coach, consultant, or speaker looking to elevate your virtual events, Matthew's insights offer a compelling narrative of growth, persistence, and success in the digital age.
Project Focus by Matthew White
From Fear to Gold: Michelle Cameron Coulter's Journey of Courage and Resilience
Join us on this episode of the Coach Launch Podcast as we dive into the inspiring journey of Michelle Cameron Coulter, an Olympic gold medalist and six-time world champion. Beyond her incredible achievements, Michelle is a bestselling author, TEDx speaker, and CEO of Inspiring Possibilities. She broke barriers to become the first Albertan to win gold in the summer games and has been recognized with numerous accolades, including the prestigious Order of Canada.
In this heartfelt conversation, Michelle shares her transformative story from overcoming childhood fears and challenges to achieving Olympic glory. Discover how her experiences have shaped her unique approach to mindset, leadership, and embracing the power of letting go.
Highlights:
- Explore Michelle's "Sink, Swim, and Float" philosophy, a transformative approach to facing fears and embracing challenges.
- Learn the importance of celebrating small wins and the impact of believing and showing up as the person you aspire to be.
- Understand the critical role of letting go of perfectionism and embracing vulnerability to unlock true potential.
- Discover how Michelle is helping others move from fear and imperfection to living joyful, fulfilling lives.
Whether you're an aspiring athlete, entrepreneur, or simply seeking to overcome personal barriers, Michelle's profound insights and authentic storytelling promise to inspire and empower. Don't miss this chance to learn from a true champion in both sports and life.
Thank you for tuning in! We explore the journeys and insights of entrepreneurs, innovators, and leaders making an impact. If you enjoyed this episode, please consider subscribing, rating, and leaving a review to help us reach more listeners.
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The quality of your life is defined by the quality of your focus!