Systems Rehab | Client Experience Systems for Service Providers

Ep. 33 | My 12-Week Goal Setting System (step-by-step)

Kenniqua Lewter - Client Experience Systems Strategist Episode 33

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In this episode, I share how I set and actually achieve my goals using the 12 Week Year framework. I talk about why building systems to support your goals is just as important as the goals themselves, reflecting on past wins, and creating habits that help me stay consistent.

I walk you through my personal planning process, including brain dumping all my ideas, prioritizing what truly matters, and visualizing the success I want to create. I also get real about common challenges like motivation struggles and perfectionism, and I give practical tips for tracking progress, staying accountable, and adapting systems to fit life’s changing circumstances.

If you’ve ever felt stuck in your goal-setting or overwhelmed by planning, this episode will give you actionable strategies to turn your plans into real results.


Prefer to watch the podcast episode on YouTube video here 

 📝12 Week Focus Planner (un-dated) that I am using. HERE 


🎙️ABOUT THE HOST

Hi, I'm Kenniqua Lewter, Client Experience Systems Strategist, HoneyBook Educator, and the host of the Systems Rehab Podcast. I help service providers create client experience systems that save time, strengthen client relationships, and build a business that runs with ease. 


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Kenniqua Lewter (00:00)

You set big goals for yourself this year. Maybe you're wanting to start a business. Maybe you want to lose weight. You want to book more clients or earn more money. And maybe by now you've already started falling off or you can feel that you're about to. There's actually an unofficial day called quitters day. It happens the second Friday of January. And by now around 80 % of people have already quit on the goals that they set for the new year.


And if that's you, it's not because you do not have the ability to achieve your goals because you do. It's usually because you're feeling overwhelmed trying to figure out how to take your goals, those images from your vision board and actually translate them into real life. In this episode, I want to help to re-knight that fire and more importantly, give you structure.


I'm sharing how I ease into the new year and build systems around my goals so I can actually follow through without being overwhelmed, without overworking and without relying on motivation.


And let's just be clear, this isn't about being perfect. This is about putting systems in place that support you, support your goals, and consistently help you move forward. So just in case you're new here, hey friend, hey, my name is Kenniqua Lewter I am a client experience system strategist. I'm a HoneyBook educator.


and I help service providers build and put in the operation and the systems that they need to manage their clients and deliver a high touch client experience without them overworking. And I'm also the host of this podcast, the systems rehab podcast, where I break down strategies to help you run your business more smoothly and efficiently.


In this episode, I'm taking you behind the scenes and sharing the exact system I use to set my goals for my 12 week year step by step. I'm showing you how I break it down, how I go through and build habits and my routines and put systems in place so that you can follow through without you feeling overwhelmed. So I'm going to take you step by step through this. Now, right now, what I'm using and I got this off of Amazon, it is a 12 week focus planner.


Okay, now I have been planning and setting my goals and putting in systems around my goals for a while now. I adopted the 12 week a year framework about two years ago and I used to go through and just write out my goals, set the systems around my goals inside of like a Google Doc on my computer and you could do this however you would like. But this year I decided I wanted to go through and actually just write it down. I wanted to write it down.


I wanted to have something that I can see visually every single day. So I went to Amazon and I found this one. It's a 12 week focus planner. I'm going to put it in the description box and in the show notes if you want to take a look at that. But believe me, the system that I'm going to give you and the steps that I'm going to walk you through of how I do my goal setting, you could do this on a piece of paper. You don't need any special planner or anything like that. But I'm just going to just walk you through how I do it.


and then how I actually implement it into this particular planner that I'm using. So the first thing that I do when I'm going through, when I'm mapping out my goals and how I'm going through and putting systems around my goals, because I am all for doing and setting up vision boards, right?


I actually love doing vision boards. think that they're fun. I think they're cool. I think this is a cool activity to do with other people. But a lot of times the vision boards and the reason why those fail are simply just because there is no systems around how you are going to actually get those things done, right? And so.


That's what I'm gonna break down for you. Like I said, I'm gonna give you all the steps that I go through so you'll be able to go through them. And if you have fallen off on your goals, this system is going to help you to bring it right back so you can actually get to those goals this year. So the first thing that I do is that I step back and I reflect on my previous 12 weeks. Now, I, like I mentioned, I go through and I use my 12 week planning system. However,


This is going to work for you whether you're doing 12 week planning, you're doing annual planning, you plan every six months, it doesn't really matter. It's just about the concept of this and the systems that you're going to put that are going to work around your real life. So the first thing I do, like I mentioned, is that I reflect on my previous 12 weeks. So this is where I go back and I review what's working.


what didn't work, I review the goals that I had, I go through and I review the activities. So with the 12-week year, and if you're not familiar with the 12-week planning system,


Like I said, it doesn't matter what system that you're using, but with the 12-week year framework per the 12-week year book is that you have your lead indicators and your lag indicators. Okay, so kind of briefly explain that. So with your lead indicators, these are activities, these are inputs, these are the things that you're doing on a daily and weekly basis that's helping you to get to your outcome, which is your goals, which are your lag indicators, right? So if you think about lag, you want to think about something kind of lagging along, right?


For example, if you wanna go through and lose weight, you're not going to go through and start working out today, and then tomorrow you just dropped 50 pounds, right? It's something that lags along. So if you wanna kind of think about like that, okay? So I go back and I reflect on the goals that I set for myself. I usually will only set no more than three major goals, okay? I go back, I look at data, I look at because I am a business owner,


I'm looking at the leads that I'm bringing in. I'm thinking about or reviewing the revenue. I'm thinking about the clients that I served, right? I'm going back and I'm looking at all of that stuff and to see how it impacted my business and how I can make updates or changes for when I'm going into my next 12 weeks cycle, The next thing that I do is I do a brain dump. So what I like about the...


this planner that I did get, and like I said, you can do this in any site, any planner, you don't have to use the one that I purchased, but this one just allows for me to be able to put everything into one place, and again, I'm able to go through and to review it every single day. Because one thing I've found, and just to kind of, guess, give this this caveat, is what I have found, I used to be the person that used to...


coming to the new year, January 1st used to come and it's just like, ⁓ I have to get everything done. I have to hit the ground running. when I used to do that a couple of years ago is that I found that I used to be overwhelmed and it used to create so much anxiety around the new year because by January 3rd, if I hadn't been doing the thing that I said I was gonna do like,


I wasn't in the gym on January 1st or I hadn't set up this new funnel by January 1st or I hadn't started doing these marketing or outreach calls by that day of January the 1st. After a few days, I would get overwhelmed because now I have that feeling that I am behind. and what I'm actually walking you guys through now is how I'm easing into the new year.


I take it super, super slow because ultimately January 1st is one of those over glorified days. It's like that day that everything becomes new, everything becomes fresh. And though it is the beginning and start of a new year, it's still to me and in reality is just another day.


It is the opportunity to be new. It is an opportunity to start things fresh. But ultimately, if we don't have systems in place, if we don't do anything different than we did December 31st, 2025, we're going to get the exact same results. Right. And so, yeah, so that's how I like to go through. And I'm easing into the new year where I'm taking the pressure off of myself to actually perform, to actually see results. And that's why the system and structure really works.


So the next thing I do is I like to do just like a brain dump. So I do the brain dump. This planner actually makes it very easy for me just to put it all in one place. I do a brain dump of all of the goals that I wanna achieve. So for the most part, like right now I have written down, it's probably about 10, 10 or 12. And no matter how big or small, I go through when I write them down, right? And so,


And this is for the whole year. So even though I use a 12 week year framework and I really plan out the ultimate goals per 12 weeks, I still like to just do a brain dump of everything that I want to achieve. Like I said, no matter how small or how big that it is, right? So I do that brain dump. Now these, this can be business and it could be personal goals. Okay. So I try to go through and do both. So when I go through, when I do those, those two, I then narrow those goals down.


because some of them are small. Like, so when I'm going into here, like, so for example, one of the goals, read more books. Okay. Now, and I'm just brain dumping. on that, in that section, I'm just going through and brain dumping. So I'm not getting specific at this level of the game, right? I'm just simply just doing the exercise of doing a simple, just doing a simple brain dump. Because typically when we're getting more granular into the actual goals,


I am using the smart acronym, is specific, what's it specific, measurable, actionable or attainable. What's the R? The R I think is like relatable or relevant and the T is time bound, right? So then I'm taking the goal and I'm basically putting it into that acronym and then I'm marking, I'm going through the goals that way too. But for the brain dumping, simply just writing it out and brain dumping, right? So it's so, so simple.


So the next thing that I do is I take that brain dump and then I choose two to three priority goals, okay? So because I'm going through and I'm goal setting for the 12 week year, right? So just in 12 weeks, I don't necessarily from this brain dump, I don't need to do all of these things right now, I don't need to do all of these things right now. Cause technically I have 365 days.


But when I'm doing my two to three priority goals is for a 12 week year period, all right? So I break this down into two to three priority goals. Now usually this for me usually breaks down for two business goals and then I have like one personal goal, but it just depends. If you don't run a business, then all your goals might be all personal goals or maybe they might be career focused goals, So and I'm going through the book as I'm.


I'm telling you guys. Okay. So what I'll do is I'll then put them into the priorities of the two to three priority goals. These are my main goals that I really, really, really want to go through and achieve. And so when I write down those goals, I come up with two different things. Okay. So there's a couple of things I do here. And like I mentioned, I break it down into the smart acronym, right? So I write down the goal, then how am I going to go through and achieve the goal using the smart acronym? So I feed that goal into the smart acronym.


Then what I do is that I come up with a stretch goal and a minimum viable for that goal, right? So I take the goal. So for example, let's say one of my goals is to lose 50 pounds, I go through and I write out that particular goal and I put everything in there for the smart acronym. And then I put a stretch goal and then I also have the minimum viable goal.


So I put how I'm going to achieve that goal and then what is the minimum viable, meaning what is the one task that if I don't do anything else that I have to do this in order to be able to move the needle forward in my personal life, or if you're setting goals for business, like I have business goals, what is the minimum I have to do? So like another goal that I have is like boosting our revenue, right? So I have the amount, this is what I wanna boost the revenue to.


This is how I'm gonna do it with these particular offers. This is how many clients that I need in order to be able to reach that goal. This is the amount of conversion sales, right? These are the amount of sales calls that I need in order to be able to hit that goal. I need to convert those sales calls at 85 % or better.


this is how I'm going to get these sales calls, right? So we're working our way backwards. Like this is how I'm going to get this, these sales calls. I'm going to do content marketing. I'm going to do lead generation, And so even when I think about, so this is the goal. I want to have this amount of clients per month, because I know that this per month for this particular service is going to help me to be able to reach that goal. But I also have that minimum viable, like if nothing else, if I can't reach this stretch goal, which is like literally what it says,


a stretch goal, I still need to have this minimum goal, this under goal, this baseline goal that I have to have this amount of clients, right? I have to have that per month. Then I also come up with, in order for me to do that, these are the techniques and strategies that I have to do in order to be able to go through and do this goal,


So when I'm thinking about how I'm gonna go through and do this particular goal, I also have to think about what habits. So that's the next thing is I come up with the habits. Now the habits, this part is going to be your system, okay? These are the habits, the system, the lead indicators that you need to go through and create in order to be able to go through and achieve that particular goal.


So for example, and I kind of already brushed on this, is that if I want to boost my revenue, So I want to boost my net revenue 10%, 20%, whatever, right? I want to boost my revenue. I've already worked it backwards as far as, okay, this is the stretch goal that I needed or to be able to get here. This is the, the, the under goal that I, that I need, which will be an okay goal. If I only get to there, I've still did a pretty good job.


I know that in order for me to reach that, like I mentioned, I have to be able to do content marketing to be able to bring leads, to be able to get sales calls. But my habits, that's what I need to do every single day, every single week in order to be able to do that. So for me,


For me bringing in leads, this is me going through bringing in leads, doing this podcast, So doing the podcast episode. This is for me doing YouTube videos. This is for me showing up on Instagram and for me to show up on threads. But here's the key is that we're not perfect, So in order for me to not feel like I'm overworking, for me not to feel like I'm getting overwhelmed, for me not to feel like I have to be perfect,


in order to be able to hit my goals is that I have to also go through what I've done is set a habit that's a minimum viable habit that's still gonna help me to be able to get the results. And I know this just based off of data. So for me, as far as like with marketing, I'm doing all these other things, right? My platforms, last year I went through because I was trying to show up on a couple more platforms and well, that was in 2024, it's kind of like,


trying to show up everywhere. Like, I want to show up on LinkedIn. I want to show up on Instagram and all these other places. Right. And for me, 2025 is when I said, you know what? I'm not going to show up in all those places because I literally just don't have time. I don't have time capacity in order to be able to do that. So I'm going to pick my platforms where I'm going to show up. And for me, that equals for me to be Instagram that threads. I absolutely love threads. You guys know that I love threat threads.


podcasting and YouTube, and then I do emails, So those are the places that I want to be active. But in reality, the place where majority of my leads come from and where people go through and book sales calls with me is going to be from my YouTube videos. My YouTube videos are number one. The next thing is probably hovering between the podcast and threads. I'm actually not really getting I haven't seen a single person.


that has come through to me that has said, Hey, I've, I've come to you from Instagram. No. So this year I'm going to post to Instagram and I'm probably going to hover around three times per week. I'm not even going to stretch to do five just to just show a presence there, but it's not a big thing that I'm really worried about doing. But for my habit, my system, my minimum viable that I need in order to be able to


Reach my goal is going to be posting on youtube If everything goes to the wayside Okay, if everything goes to the wayside if if life starts to happen That as long as I post a youtube video and be consistent on youtube every single week. I will reach my goal Last year was the year and I said this I think in ⁓ the podcast episode before this is last year was my most


inconsistent year. I was not posting on YouTube consistently. I was not going through and posting uploading it to the podcast or being only place I probably could say I was consistent was probably threads. I was not consistent when it came to going through and doing content marketing. And so going through and having this minimum viable, like, look, if you cannot do it, you have to post a YouTube video. you may say, okay,


I have something similar, but it's a big task, right? Posting a YouTube video for most people isn't the easiest thing to do, right? So it's like, you just have to post a YouTube video. Yes, just post a YouTube video. Which means if everything goes to the wayside that I will not email, I will not go on threads. I will not worry about social media. I won't worry about, I won't say I worry about podcasting because literally I just take the audio from the episode, but.


As long as you get a YouTube video up, you have done a good job. So what can you do around your goals where you can say, hey, this is going to be my stretch goal. These are the habits that I need to put in place in order to be able to reach that particular goal. So it can look like something like if you're trying to lose weight, for example, losing weight, losing weight. Typically we know with losing weight, that you have to eat healthy. You have to go through and work out. Right. We know that at this point in time.


The reason why we struggle with getting goals like that done is because we're missing the how and the system of how to get it done and actually building in habits and routines around actually getting it done. So going through and meal planning, taking your clothes out, taking your clothes out the night before, making sure that you go through and you actually put it on your calendar. Like this year, literally having to go through and add.


go to the gym on my calendar was something that I had to do this year that I never did. I just figured, hey, I'm gonna make sure that I did it. No, I did not successfully do it because it was not built into my calendar. And then even for planning meals So for me, one of those habits that's a minimum viable that if you don't do anything else,


If you have a really rough week, you cannot go to the gym, you cannot work out what's the minimal thing you're going to do. And that's going to be meal planning and making sure that I prepare the meal. The reason for that is because most of health and fitness is in the 80 % of what you eat. So at least if I can't work out that week, at least I know that I ate well. Okay, so hopefully that makes sense.


So I go through and I actually write out my habits and inside of this planner, it just makes it easier. It just puts everything into one place. So I put in everything into the habits. So the next thing that I do is that I actually go through visualize exactly. Okay. So what does success actually look like? What will this look like for me if I achieve my goals? Now, when I think about the goal setting and even when using the 12 week year framework is that it's not about


going through and being perfect. It's not about reaching the goal at 100%. It's not about doing the thing perfectly or nothing like that. It's about, can I actually do the inputs, the lead indicators for 85 % of the time? Can I do it at 85 % of the time? Because if I can go through and I can go through and do the things that I know that are going to lead to the outcome 85 % of the time,


That means that I'm more likely going to hit that goal or I'm going to get darn near close to it. And so I go through and I visualize, OK, what exactly does this look like? I write it all out, write the whole strategy out. If you're not sure with the goals that you have, if you're not sure how to get there, put it in chat.


brain dump, talk to it and just put everything into chat GPT and say, how, how can I do this? Just to make sure that you're not missing anything or anything, any strategies that maybe that you could go through and you can use. And then I go through and I create a reward system for myself. Okay. Now this is something that's new. I'm doing this because it's in this planner and it's, think that it's a really good idea in order to be able to kind of reward yourself. I've been the person that


has not really thought about rewards or took the time to reward myself or something. Coming up in February, I would have been in business for eight years and I have not once celebrated that I've been in business for eight years. This year, I am gonna celebrate, but I hadn't celebrated.


It's like, eight years, seven, you know, six years, seven years. And I just kind of go on. And that's how I typically do with most of the things that I achieve. It's like, yeah, you got there. Okay, great. And it's like, you acknowledge it. I just say it to myself. And then that's it. There's no type of reward system that's put into place. And so this year, I definitely want to make sure that I start to pause and start to celebrate the wins a little bit more and create reward systems for myself.


setting your goals is like the high level for it to say, hey, I want to be able to get to X goal by the end of the year, by the end of the quarter, however it is that you do your goals. But then creating a strategy around the how is very important. The how is the roadmap. The how is the system that you put in place for yourself. And when I say system, this doesn't mean.


that it has to be something electronic. It doesn't mean that you need to go through and purchase another tool or another piece of software. You can simply go through and write your system out, which is the way you do things and the way you want things to be done and the order that you needed to have it done. You can simply go through and just write that out and then make sure that you're going through and tracking that.


OK, so the next thing I really like about this particular planner is and again, you can just write like I said before, you could just write this out is that they have this exercise that they have you go through and do. It's called the lizard brain. And pretty much what the lizard brain is is is our brains is a part of our brain that's going through and tells us things that keep us. It's like a safety net for us.


But it's something that tells ourselves things like, well, I'll do it later or I'll start Monday. But it's a way to go through in us, our brains to kind of keep us in the same space to kind of protect us from from disappointment or protect us from, you know, looking stupid or whatever. Right. It's these things as a protection mechanism. And so with this exercise, what it does is it.


allows for you to be able to go through. it's like, name your lizard brain. What are the things that you were telling yourself on a regular basis that stop you from reaching your goal and then identifying it? What does that exactly? What does that mean? So let me give you an example from mine.


So it'll be something like, what is my lizard brain telling me? It'll be something like, I'll start tomorrow or I'll start Monday. But in reality, what that is is that's my brain protecting me from discomfort, starting imperfectly or the responsibility of consistency. I will start tomorrow. So what this does is, well, and I'll give you another example that I have. I have.


Once I know the perfect niche and message, everything will flow. How many times have you gone through and you've played around with your Instagram bio to figure out, me just put the perfect words there. And if I could put the perfect words there, I'm going to attract all the clients. Once I get the perfect sentence on my website, everything is going to work out.


But actually what that is when you do that or when your brain is telling you that once I know the perfect niche and message, everything is going to flow. What's really happening is your brain is perfectionism is disguised as strategy. This pattern keeps me refined instead of testing in the market, which delays momentum and feedback. So I'm keeping myself to say, ⁓


I need to have this right, but that's perfectionism. I don't need to have this right. I can go through and I can test this messaging in the market and I can make adjustments when needed. Now, how does this actually play in part when it comes to your goals and actually reaching you closer to your goals is because when you know the things that your brain is stopping you from actually moving forward and you call it out as this is what it is,


you now have the power to be able to control it because now you already know this is something that you're telling yourself. You already know like, no, I already know what this is. This is what this, this is what's happening. This is what, what it's trying to do. Let me move forward from this, right? Let me move past this. And what happens is, especially when you go through and like how I have it written out and you can read it out too, is that when these things come up for you and you feel like you're slipping,


from moving forward in your goals, like you feel it slipping, like you're like, man, I'm already feeling overwhelmed, I'm feeling behind, then you then can refer back to your journal or wherever it is that you have in your computer, Google Doc doesn't matter, and you can refer back to it and you can see that, ⁓ this is what I told myself at the beginning of when I went through and did my goals is that this was something that I tell myself all the time and this is the identifier, this is what it is and what this is is not correct.


They have some other ⁓ examples of, and I like this because it has some of the, here are some of the lizard brains all time hits. So I'm just gonna read off a couple of them that may resonate with you that way you can kind of get an idea of what exactly I need. So for example, something else might be, it's a waste of time. You might be telling yourself, I'm not gonna do this. I'm not gonna try to go through and.


apply to this job that I really wanted because it's a waste of time. Or you might be telling yourself, you know what, I'm not gonna become that content creator that I wanted to be because it's embarrassing. I'm gonna be embarrassing myself. You're not gonna go through and maybe you're a service provider like the clients that I serve is that I'm not gonna go through and put my systems.


And plays because I need to fix some things first, right? I need to fix some things first. And you really don't. One of the biggest ones, like I said, is I'll start tomorrow. Your brain telling you that you'll start tomorrow. And what that's doing is to especially specifically I'll start tomorrow, which is a really big one that we all say to ourselves, like, I'm going to start tomorrow or I'm going to start Monday. What it's telling you is this one is probably one of the biggest ones because what this is doing is that.


It's not giving you a denial. It's not denying you of your goals. It's just putting you off. So it's not saying, ⁓ no, don't do that. You're not going to do it. You're not going to reach it. It's just putting you off. I'll do it tomorrow. And then when tomorrow comes, I'll do it tomorrow. Then that day and that day comes and I'll do it tomorrow. It keeps putting you off. Your mind keeps putting you off. So


Knowing those particular things is very helpful to help you to be able to go through and now create not just goals that you want to go through and achieve in 2026 or and beyond, but is going through and putting in the systems and the mindset work that's going to help you to get closer to your goals. So after the go through and we do the exercise and with the lizard girl. So that's what I did. The lizard mind. The next thing they do.


is that I go through and I actually write out my 12 week overview. Now, like I said, I use the 12 week year. So this doesn't matter, you know, whether or not you wanna do the 12 week year or whether or not you do quarterly planning or you do, like I said, annual planning, it really doesn't matter. So with the 12 week overview, literally this is just.


when I'm just putting on here when my 12 weeks started. So technically for me, my 12 weeks started January 11th because that's when I actually went through and completed all the work for this. So I did all the mindset work, I did all the things. And then when it's going to end is going to be March 29th. Now, normally I'll have the 12 weeks and then I set these up into pretty much two categories that I'm using for doing the goals.


I go through at a high level and I write out the projects that I have for myself. So when I mean by projects, this isn't client projects, this is mostly for me, it's internal projects. Projects that I know that are going to help me to be able to reach my goal. So let me give you an example. So right now I'm in the process of just redoing some messaging updates and kind of design updates on my website.


I know that this is going to move the needle forward in my business, but it's not necessarily a revenue generating task. Like it doesn't instantly create revenue, but it is something that does move me forward because with clear messaging.


I'm going to be adding something to my website. I think I told you guys ⁓ in the past episode that we're going to be launching a community soon, the systems rehab community. that would be on there. Access to that would be on there as well too. So these are things that help me to be able to build connection community with my audience, but it doesn't necessarily create directly correlate to revenue generating tasks. But these are projects that I have for myself.


Now, one thing that I found is that what happens when we get into the new year is that we have all these things that we want to go through and do, and we make a list, a laundry list of everything that we wanna do and everything that we wanna accomplish, and that we don't take into account of the amount of time that we actually have. So typically, like on this list here, I have four main projects that I'm doing for myself. I'm not even gonna say four main projects. These are the four projects.


that I have internally that I need to go through and do. So I have those done. Two of them actually don't even take that long. The website is probably the most heavy lifting one. But then what I'll do is I'll put the projects in order from the most important, So what's most important to moving my business forward?


And then I go through and I actually put those projects on the 12 week calendar. So like week one, this is what you're gonna work on week two. And I take an account of the amount of time that I believe that it will take for each one of these things to get done. So I do time block on my Google calendar. So every Friday I have a CEO day. I have a CEO day, this is part of


my lead indicators is making sure that I am tracking my efforts on a weekly basis. Sometimes what happens is we get so far from our goals. We get so far from the things that we need to be doing in our business or in our life to move us forward because we're not tracking it. So what I like to do is I like to keep it front of mind. I like to track it daily and weekly.


If I'm supposed to be going through and working out on a Monday, I'm checking off that whether or not I did it or not. If I'm supposed to be reading, like one of my things I have on my list is to read 10 pages, every 10 pages of a book every single day. I'm checking it off that did I actually do that? Because one of my goals, my minor goals was to read more books. Well, in order to be able to read more books, you need to put something in place to say, I'm going to read 10 pages a day, which in turn is going to help me.


to read more books. So I'm going through and I'm doing a CEO day every single Friday where I'm going through and reviewing my goal. I'm reviewing the tasks, the lead indicators, right? I'm reviewing that every single week to make sure that I am doing the things. I am doing the things that I'm supposed to be doing, right? If I'm supposed to be meal planning, I did it. If I'm supposed to, did I work out three to four times this week? If I did it, I get a score. And at the end of that week,


my score needs to be 85 % or better that 85 % of the time that I did what I needed to do. Because when that happens, I am that much closer to reaching my goal. And if I'm continually week in and week out from week one, all the way to week 12, if I've gone through and hit a score of 85 % or better, I more likely than not hit those goals, right? I know more likely than not hit those goals and just a preference as well.


is that when I'm going through and I'm doing and I'm tracking the task, right? I'm tracking the inputs, right? I'm tracking the things that I have control over. I have control of whether or not I went to the gym. I have control of whether or not I'm meal plans. I have control of whether or not I showed up on YouTube. I have control of whether or not I posted a podcast.


I have control of whether or not I review my finances. I have control over that. What I don't have control over is the outcome. I can go through and I can upload a video to YouTube and nobody watches or it gets very few views. I cannot control whether or not other people watch it, right? In theory,


I can try to produce the best video that I know how to produce. I can try to make sure that the thumbnail is great. I can make sure that the, that the title is good, but ultimately I can't control whether or not people actually view it. I can't control whether or not they take actions. I cannot control that. So I'm not tracking the outcome. I can't control the outcome. I'm tracking the inputs. I'm tracking the things that I have control over.


And so that's one thing that I outline in this 12 week overview is what exactly am I tracking? And am I hitting this at 85 % or better at the end of the week? And then like I said, and then I go through and I actually map out those projects. My Fridays are the CEO days. So that's where I go through and I review all this information. And then I also set time aside on Fridays to actually work on the internal project that I have done.


So typically on Fridays, I typically have about four hours of dedicated space on my calendar that I can go through and I can work on those tasks that I have.


Now, the next thing that I do, so just kind of taking it into another step, and I know this may seems like a lot of different steps, and I hope I'm able to break it down for you where it's pretty clear. And some of the stuff that we covered earlier in the episode where we're doing the mindset work, these are things that you don't have to do all the time, right? You're not doing that on a daily basis. You're really only going through...


and you are making sure like if you have to time block, you're doing the time blocking, you're doing your tasks, your lead indicators, what they're called, you're doing those things every single day or weekly, monthly, just depends on however you have it set and you're constantly reflecting back on your goals every single week. We're not leaving those goals just out there. We're reviewing them. We're making sure that we're doing the thing to move the needle forward. But the mindset stuff,


You don't necessarily need to do that all the time. If you find yourself slipping, that's when you can go back and you can reflect on that. And this process, this process for me, it took me a couple of hours. Like it took me some time to actually go through and to get all of this out. But once it's out, I have now equipped myself with not just the, equip myself with the systems and support to help me to be able to reach the goal.


even not necessarily even faster, but just reach the goal, To not fall off because life happens. Life is going to happen. There's going to be things, there'll be times where you don't feel well. There's going to be times where you just don't feel like doing and motivation is at a low. I know that recently my husband asked me because I'm doing the weight loss thing again. And yeah. And I said again, and he's asked me like, what's motivating? And I said, honestly, I'm not motivated.


I'm not motivated. Motivation wears off. Like I said, they have this whole thing of the quitters day that literally is the second Friday of January, which just passed on approximately it was on January 9th this year. That's not long from January 1st to January 9th. That's not no time, right? So motivation wears off. So I'm not motivated, but what I am is I am dedicated.


to checking a box. I put a system in place, I put strategies in place, and I'm dedicated to checking the box. So like when it comes to, and he was referring to like the workouts, I'm just dedicated to checking the box. I'm dedicated that if I check the box, if I've marked it down on my calendar that I'm gonna go to the gym, I'm gonna work out Monday, Wednesday, Thursday, and Saturday, if I check the box, I have done a great thing, right?


if I check the box. I don't have to be motivated to do it and hyped up. I don't even feel like that. I'm just dedicated to checking the box at this point. And so you can too, until you actually get to the point of where you wanna be. So the last thing that I do is, and I think this is the last thing, the last thing that I do is I go through and I make sure of the system is to actually, and I kinda alluded to this throughout the podcast, is that I actually go through and I time block


My schedule. So I like to use a Google calendar to get this done. that's how I do it electronically, but then I also do it in this planner that I have this 12 week focus planner is where I time block the things that I need to get done. So I'll do them both. Now I'll do it in the planner and then I'll have it inside of my Google calendar. Inside of my Google calendar. I do have like my set, like ideal week. Like this is, this is a time where I'm available for client calls.


That's the same across the board. That's every Tuesday and Thursdays at particular times. This is when I have CEO days. That's every single Friday from this time to this time. This is when I record ⁓ or batch content, right? I do that every two to three weeks. So I have that ideal week set into my Google calendar, but I also do some blocking time blocking in and planning out my week.


in advance. So one thing that I had to do this year is that I had to actually put a time block for a time to actually plan. Okay. I had to set a time for a time to plan. So for me, that's on Sundays, Sundays, Sunday morning. I make it a thing now of this is when we're going to plan. This is where we're going to go through them, sit down. I'm going to drink some coffee.


and I'm going to sit down and I am going to write in this planner and I'm going to plan out my week as much as possible, right? As much as I already know what I have to do for the week. And as the week goes through, I kind of put down like what I'm committed to for the week and the tasks that I need to go through and do. And then I can work on the day to days, right? As the week progresses and things start to kind of fill in. So I'll put in the main things that I need to put in. And then as the week goes through,


I can go through and fill it in with what I need to fill it in because this is the thing. And then, ⁓ and then the last thing too, I go through and because with this planner, I have space. I love this planner because it has a lot of space. Like everything that I discussed in this episode, I'm able to put into this one planner.


I'm even, they also have like in your daily section, there's also like a note section. For me, I probably don't need to write a whole bunch of notes. So what I've been doing is just keeping documentation of the meals that I ate, like breakfast, lunch, dinner, and then the workout that I did. So, and I have enough space to kind of keep everything in one place. At first I was gonna go through and like buy a separate planner for my workouts and meals, but I'm like, I have plenty of space in here. So, but yeah, so I keep track.


of it there.


Okay, so this is the other thing that I think is very important is that when you're going through and you're setting up systems around your goals is to understand that it's not to be perfect. And it's not that this is going to be something that's going to be etched into stone forever. It may not even work for you for two weeks. You may need to go through and to make adjustments because systems are put in place to work around you, your life, your business, and it can change.


based off of the season of life that you're in, based off of business. So for example, the system that I have in place now for this 12 weeks, yeah, ideally this system will work for this next 12 weeks. But then when we start getting into the summer, I'm have to create a new system because this system is just, not gonna, it's gonna be different. I'm not going through and for example, now I've gone through and I have,


Me working out on Wednesdays and Thursdays from 7am to 8am. That's because I have to drop my daughter off at the bus stop at 6.55am and the and the gym is like literally at the next light. Right. So that's that system works because it's like a no brainer. I'm already up. I'm already out. So let's let's do it. But when it comes to summertime and I don't have to get up at that time, what system are going to create then? What do I need to put into place in order for me to be able to get there? So


Don't worry if like you're going through, you're doing your goals or even at this point is that you've already started to fall off is that I really want you to take this episode and to put in the strategies and the systems in place in order to be able to kind of get yourself back and back on it, right? Because you can achieve your goals this year. You can reach them, break those goals down, break them down, make them plain.


put a strategy in place of how you're going to actually go through and get those goals done and to make a system that's going to be the easiest thing that you do not need motivation to achieve. You don't need motivation to achieve. I'm gonna tell you, I'm gonna kind of leave you with this, before when I was going through and I was saying like, okay, I'm gonna go to the gym, I'm gonna work out, I'm gonna work out.


Same example, Wednesdays and Thursdays, right? And I would say, I'm gonna go to the gym at two o'clock in the afternoon or around two, three o'clock in the afternoon because I'm gonna leave the office early and then I'm going to go to the gym, So at this point, my office is about 35 minutes away from my office. Okay, that has too many roadblocks in it.


And so what happened is, yeah, I would do it here and there, but was I consistent in doing it? It was too many roadblocks. It had me where I had to use motivation to number one, leave the office early. Because when I start working and I get in the zone of working, I don't want to get up and leave the office early when I still have a couple of hours to work and then go drive to the gym 30 minutes and then go work out and then go home.


It took too much in order to be able to go through and do that. So putting a system in place, which caught me on the front end of my day, front end, go workout. only five minutes from my house shower, then come to the office and have the rest of the day to go through and work. That was a better system. So when you're thinking about going through and like, how can I put systems in place for me to help go through and achieve my goals this year? That's exactly, this is all you need to do.


That's all you need to do and just make it as simple as possible. You don't need any tools or software in order to be able to do this.


All right, so that's it for today's episode. And I would love to hear from you is what goal are you working on this year that you want to actually hit in 2026? I want you to drop that in the comments. me a text if you're listening on the podcast, or send me a message on threads or Instagram at kenniqua.lewter And let's support each other and keep ourselves accountable. And just remember that it's not about being perfect.


It's about building the systems that help you follow through and actually make progress. So thanks so much for listening to this podcast. I would appreciate it if you would share it with a couple of your friends that you know that needs to hear this information. And I will talk to you in the next episode.




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