
Trademark Podcast
TMP: The Standard of Human Potential
At TMP, we believe greatness lies in the journey of becoming. Our mission is to ignite transformation in every person we touch, empowering them to break limits, rewrite their story, and unleash their full potential. By blending authentic connection, cutting-edge innovation, and a relentless pursuit of growth, we guide our clients to thrive not just physically, but mentally and spiritually. Together, we build strength that transcends the gym and ripples into every corner of life.
We envision a world where individuals stop settling for “good enough” and step boldly into their purpose. TMP is more than a company; it’s a movement, a tribe of dreamers, doers, and leaders rewriting the playbook on human performance. Through passion, integrity, and a commitment to relentless innovation, we’re building a legacy where every person we serve becomes a beacon of possibility. From the first rep to the biggest life milestones, we’re with you every step of the way, proving that together, we rise.
The TMP Difference
TMP isn’t just about coaching, it’s about creating life-altering transformation. We combine deep expertise, passion, and innovation with a human touch that makes every client feel seen and empowered. With authenticity and relentless drive, we bring together the systems, community, and personalized guidance that turn dreams into action and action into legacy.
Trademark Podcast
Episode 10: The Future of Fitness – AI Can’t Replace Human Connection with Andrew Coates
Episode Description:
In this episode, Dillon sits down with Andrew Coates, a highly respected coach, writer, and speaker, to break down some of the most pressing topics in the fitness industry today. They dive into the rise of AI in coaching, why technology will never replace human connection, and how fitness information often trickles down from bodybuilding but doesn’t always serve the everyday person.
Andrew shares insights from his extensive career in fitness, writing for major publications like Men’s Health and T-Nation, and how he’s built a successful career while staying authentic in an industry that’s constantly evolving. If you’re a fitness professional, coach, or just someone passionate about the future of health, this is an episode you don’t want to miss!
Key Takeaways:
- AI Will Never Replace the Human Element in Fitness Coaching
- The limitations of AI and automated coaching - why tech can enhance but never replace a real coach.
- Why trust, emotional intelligence, and personal connection are critical in client results.
- "The human element in coaching is irreplaceable; it's about understanding, empathy, and personalized guidance that technology can't replicate." – Andrew Coates
- How Bodybuilding Influences Fitness Trends (and Why That’s a Problem)
- The "trickle-down effect" in fitness - why elite bodybuilding protocols often don’t apply to the general population.
- The biggest misconceptions when everyday gym-goers try to train like pro bodybuilders.
- What fitness professionals should be learning from bodybuilding, and what they should leave behind.
- Andrew’s Journey in Fitness Writing and Public Speaking
- How he became a trusted voice in the industry, writing for top publications.
- The importance of building credibility through content creation, networking, and continuous learning.
- "If you want to stand out, become someone who contributes, not just someone who consumes." – Andrew Coates
- The Future of the Fitness Industry – Where Are We Headed?
- The balance between technology and the human touch - how coaches can use digital tools without losing the authenticity of coaching.
- How fitness professionals can differentiate themselves in an increasingly saturated industry.
- The best career advice for new fitness professionals trying to navigate an evolving space.