HabitStack Podcast
Join us for honest, informal conversations with startup and agency founders who are deep in the trenches, actively growing their businesses.
Instead of glorified success stories, we share authentic experiences about the ongoing battles, everyday wins, and relatable struggles.
Perfect for entrepreneurs navigating the challenging middle stage of growth, this podcast offers real insights and genuine advice from peers who are right there with you.
HabitStack Podcast
In the Trenches of Digital Marketing with Dave Schneider
In this episode of the Habit Stack Podcast, host Scott Ward talks with Dave Schneider, CEO of Shortlist.io, about the ongoing challenges and strategies in SEO and digital marketing. They discuss how Shortlist.io provides white-label marketing solutions for agencies and brands, balancing between direct brand work and agency partnerships. The conversation also delves into managing business operations, maintaining client relationships, and the adaptations necessary to keep up with changes in digital marketing, including the rise of LLMs and the impact of Google's search features on traditional SEO practices. Dave shares insights on leadership, the importance of focusing on high-impact work, and the delicate balance between strategic initiatives and daily operations.