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Let’s hear the story of Nebraska, its communities, its number one industry Agriculture, and the people who make it happen. Sponsored by Nebraska's Law Firmˢᵐ - Rembolt Ludtke.
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Ann Marie Bosshamer--The Voice of Nebraska's Beef Industry
In this episode, we sit down with Ann Marie Bosshamer, Executive Director of the Nebraska Beef Council, who has dedicated nearly three decades to advancing and promoting the beef industry. Growing up on her family’s diversified farm near David City, Ann Marie developed a lifelong passion for agriculture that led her to the University of Nebraska-Lincoln and eventually into leadership at the Beef Council. She reflects on her journey from early roles in consumer education to overseeing the Checkoff program, marketing initiatives, and industry partnerships, all while serving as a key spokesperson for Nebraska beef. Ann Marie shares memorable stories—like the rise of the Flat Iron steak from a local research project to an international sensation—and highlights the rewarding connections she’s built with producers, chefs, retailers, influencers and consumers along the way.