The Law Firm Growth Acceleration Podcast

Your Law Firm Doesn't Exist on ChatGPT

• Andy Stickel & Bill Hauser

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0:00 | 19:53

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Your law firm might already be invisible on AI.

In this episode, we break down how ChatGPT, Gemini, Perplexity, and Google AI Overviews are changing law firm marketing forever and why traditional SEO alone is no longer enough.
You’ll learn how AI search works, why some law firms are getting recommended while others disappear, and the exact steps you can take right now to improve your AI visibility before your competitors catch on.

If you want more leads, stronger online authority, and a competitive edge in 2026 and beyond, this is a must-watch.

🔑 WHAT YOU’LL LEARN: 
- How AI is changing law firm SEO and lead generation
- Why your law firm may not appear in ChatGPT or Gemini
- The difference between traditional SEO and AI visibility
- How AI Overviews are reducing clicks from Google search
- The 4 things AI platforms look for before recommending a law firm
- How to optimize your website for ChatGPT, Gemini, and Perplexity
- A simple 3-week AI visibility sprint for law firms


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